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Walla · 4 months ago

Senior Growth Marketer

San Diego, California, United States

Full-time

Hybrid

Mid, Senior Level

4+ years exp

Walla is revolutionizing the fitness industry through innovative software solutions for boutique fitness studios. They are seeking a Senior Growth Marketer to lead demand generation efforts, optimize campaigns, and enhance customer advocacy through referrals.

Software

Responsibilities

Plan, launch, and optimize multi-channel campaigns (Meta, Google, LinkedIn, YouTube, TikTok, Reddit)

Lead website conversion optimization through landing pages, forms, and A/B testing

Own and expand Walla's referral program partnering with Customer Success to activate client advocacy

Create and manage automated email nurtures that support inbound, referrals, and events

Test and evaluate new growth channels each quarter, doubling down on what works

Partner with RevOps to ensure clean attribution and reporting accuracy

Share insights to refine targeting, improve lead quality, and accelerate deal velocity

Qualification

Growth MarketingPaid AcquisitionConversion OptimizationMarketing AutomationReferral ProgramsData AnalysisCommunication SkillsCollaborationAttention to Detail

Required

4-6 years in growth or performance marketing, ideally in B2B SaaS

Hands-on experience running paid ad campaigns across multiple platforms

Strong background in CRO, lead gen, and marketing automation

Familiar with running referral or advocacy programs

Analytical and data-driven with proven ability to connect campaigns to pipeline

Collaborative, proactive, and comfortable working across Marketing, Sales, and Success

Results and action-oriented, comfortable managing multiple priorities in a dynamic environment

A keen eye for detail and data management

Benefits

Remote work environment

Unlimited vacation policy

Company-paid medical, dental, and vision plans / 50% covered for dependents

Participation in company equity plan with a fast-growing company

Flexible work schedule. As long as you are crushing your goals, you make your schedule!

Fun culture that celebrates wins, encourages autonomy, ownership, and transparency

We are an impact organization, and invite all of our team members to participate in our quarterly volunteer events

Company

Walla

Designed by fitness industry and tech experts, Walla is a modern, all-for-you studio management platform created to transform and simplify your studio operations.

Founded in 2020

San Diego, California, USA

11-50 employees