MCI · 4 months ago
Director of Demand Generation
United States
Full-time
Remote
Lead/Staff, Director/Executive
5+ years expMCI is one of the fastest-growing tech-enabled business services companies in the USA, seeking a Director of Demand Generation to design and execute integrated campaigns that drive qualified pipeline growth. This role focuses on creating scalable, multi-touch programs that engage complex enterprise buying groups and high-potential mid-market prospects.
Business Information Systems
Responsibilities
Plan and execute integrated campaigns across email, webinars, paid media, and content syndication
Monitor funnel performance (MQLs, SQLs, pipeline contribution) and optimize campaigns for ROI
Partner with sales leadership to align on lead quality, handoff processes, and revenue goals
Develop targeted strategies for nurturing enterprise DMUs (decision-making units) and scaling outreach for mid-market buyers
Leverage marketing automation and CRM platforms (HubSpot, Marketo, Salesforce) to improve campaign performance
Manage budgets and allocate spend effectively across demand generation channels
Deliver insights and performance reporting to senior leadership
Qualification
Required
Bachelor's degree in Marketing, Business, or a related field; MBA preferred
5+ years of experience in B2B demand generation, with a strong background in mid-market and enterprise audiences
Proven success in driving pipeline growth through multi-touch, integrated marketing campaigns
Proficiency with marketing automation and CRM tools (HubSpot, Marketo, Salesforce)
Strong analytical skills with a data-first approach to decision-making
Demonstrated ability to build scalable demand generation programs, not just manage existing ones
Excellent leadership, communication, and cross-functional collaboration skills
Must be authorized to work in the country where the job is based
Must be willing to submit up to a LEVEL II background and/or security investigation with a fingerprint
Must be willing to submit to drug screening
Benefits
Paid Time Off: Earn PTO and paid holidays to take the time you need.
Incentives & Rewards: Participate in daily, weekly, and monthly contests that include cash bonuses and prizes ranging from electronics to dream vacations and sometimes even cars!
Health Benefits: Full-time employees are eligible for comprehensive medical, dental, and vision coverage after 60 days of employment, and all employees have access to MEC medical plans after just 30 days. Benefit options vary by location.
Retirement Savings: Secure your future with retirement savings programs, where available.
Disability Insurance: Short-term disability coverage is available to help protect you during unexpected challenges.
Life Insurance: Access life insurance options to safeguard your loved ones.
Supplemental Insurance: Accident and critical illness insurance
Career Growth: With a focus on internal promotions, employees enjoy significant advancement opportunities.
Paid Training: Learn new skills while earning a paycheck.
Fun, Engaging Work Environment: Enjoy a team-oriented culture that fosters collaboration and engagement.
Casual Dress Code: Be comfortable while you work.
Company
MCI
MCI is a global leader in tech-enabled business services, simplifying contact center outsourcing for brands worldwide.
5001-10000 employees
Funding
Current Stage
Late StageTotal Funding
$4.16M2018-04-09Series Unknown· $4.16M
Leadership Team
Anthony Marlowe
Founder and Chief Executive Officer
Recent News
Company data provided by crunchbase