The Lash Lounge · 4 months ago
Business Development, Marketing & Sales Manager
The Lash Lounge is a world-class destination for semi-permanent eyelash extensions, and they are seeking a Business Development, Marketing & Sales Manager to accelerate growth across their luxury beauty studios. This hands-on role focuses on generating leads, driving revenue, building partnerships, and coaching staff in sales while ensuring the successful rollout of new services and promotions.
BeautyCosmeticsLifestyle
Responsibilities
Develop and execute strategic growth initiatives tied to revenue and membership goals
Drive new leads through events, partnerships, digital and social channels
Manage campaigns, promotions, pricing, and loyalty programs
Track and report on KPIs including revenue, leads, visitors, average ticket value, ROI, and more
Ensure marketing investments deliver measurable results
Act as a player/coach — model consultative sales skills and train staff in sales skills
Create tools, guides, templates, and scripts to support and improve sales performance
Reinforce accountability for membership, retail, and add-on sales
Champion a growth-minded sales and service culture across all locations
Develop, negotiate and manage local business partnerships for cross-promotion and referrals
Plan and execute 6–9 community and in-salon pop-up events annually
Represent salons in the community to build cost-effective partnerships
Serve as liaison with franchisors for new product/service launches
Ensure POS, website, and marketing reflect accurate pricing and service information
Train staff on new offerings with clear positioning, value propositions, and sales techniques
Apply project management skills to keep rollouts and campaigns on track
Manage contractors (social media, digital ads, influencers, PR) for performance and ROI
Steward the marketing budget and present ROI-driven business cases for investment
Qualification
Required
2–5 years' experience in business development, sales, marketing, or community engagement
Polished, energetic communicator with strong sales skills and ability to coach others in selling
Proven track record of hitting sales, revenue, or growth targets
Experience managing events, partnerships, or grassroots marketing initiatives
Experience with membership or subscription-based models a plus
Familiarity with digital marketing tools and metrics; experience with contractors/agencies
Excellent communication, organization, and presentation skills
Reliable transportation to travel between multiple salon locations
Preferred
Beauty, retail, franchise or hospitality experience preferred
Benefits
Bonus based on performance
Company parties
Flexible schedule
Paid time off
Training & development
Company
The Lash Lounge
The Lash Lounge operates as a beauty salon franchise that specializes in semi-permanent eyelash extensions.
Funding
Current Stage
Early StageTotal Funding
unknown2024-03-18Acquired
Recent News
Company data provided by crunchbase