Adaptive Security · 5 days ago
Content Marketing Lead
Los Angeles, CA
Full-time
Onsite
Senior LevelAdaptive Security is a cybersecurity startup focused on preventing AI-powered cyberattacks. The Content Marketing Lead will design and execute strategies for email, social, and content-driven campaigns, managing the full lifecycle of content distribution to engage audiences and drive prospects to action.
Artificial Intelligence (AI)Cyber SecurityNetwork SecurityRisk ManagementSecuritySoftware
Responsibilities
Build and manage segmented, high-performing email marketing campaigns in HubSpot (and other tools)
Develop nurture sequences, event announcements, and product launch campaigns
Partner with the events team to plan and execute campaigns tied to upcoming field marketing and live events
Continuously test subject lines, CTAs, and formats for higher engagement
Own day-to-day content creation and publishing across LinkedIn, X (Twitter), and other high-value channels
Create platform-native content that sparks conversation, builds brand authority, and drives inbound interest
Monitor trends and quickly produce reactive content when the news cycle demands it
Collaborate with the blog, website, and design teams to ensure consistent storytelling and branding
Work cross-functionally to ensure campaigns are supported by relevant assets and landing pages
Repurpose and distribute content across multiple formats and channels for maximum reach
Track performance metrics and turn insights into actionable improvements
Use data to refine content strategies and justify scaling high-performing efforts
Qualification
Required
Build and manage segmented, high-performing email marketing campaigns in HubSpot (and other tools)
Develop nurture sequences, event announcements, and product launch campaigns
Partner with the events team to plan and execute campaigns tied to upcoming field marketing and live events
Continuously test subject lines, CTAs, and formats for higher engagement
Own day-to-day content creation and publishing across LinkedIn, X (Twitter), and other high-value channels
Create platform-native content that sparks conversation, builds brand authority, and drives inbound interest
Monitor trends and quickly produce reactive content when the news cycle demands it
Collaborate with the blog, website, and design teams to ensure consistent storytelling and branding
Work cross-functionally to ensure campaigns are supported by relevant assets and landing pages
Repurpose and distribute content across multiple formats and channels for maximum reach
Track performance metrics and turn insights into actionable improvements
Use data to refine content strategies and justify scaling high-performing efforts
You can write, edit, and produce content across formats and platforms, and you understand how to optimize each for impact
Fluent in HubSpot and similar marketing automation tools. Comfortable with analytics dashboards, campaign tracking, and attribution
You can take technical cybersecurity concepts and make them clear, compelling, and actionable
You know how to adapt messaging for different channels and have a feel for what drives engagement on LinkedIn, X, and other B2B platforms
You thrive in fast-paced environments, are comfortable working in-office, and take pride in running a function end-to-end
Benefits
Premium medical, dental, and vision coverage
Wellness stipends
Company
Adaptive Security
Adaptive Security provides training and phishing simulations to help organizations strengthen human defenses against evolving cyber threats.
Founded in 2023
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$136MKey Investors
Bain Capital Ventures
2025-12-16Series B· $81M
2025-04-02Series A· $55M
Leadership Team
Andrew Jones
Co-Founder & Chief Product Officer
Recent News
Beinsure - Insurance, Reinsurance, InsurTech Insights
2026-01-14
2026-01-08
alleywatch.com
2025-12-24
Company data provided by crunchbase