AppLovin · 2 hours ago
Manager, Business Development
United States
Full-time
Remote
Mid Level
$137K/yr - $255K/yr
3+ years expAppLovin is a technology company that provides end-to-end software and AI solutions for businesses to connect with their ideal customers. They are seeking a driven, analytical Manager of Business Development to join their expanding eCommerce team, focusing on building relationships with eCommerce brands and driving strategic initiatives to unlock growth.
AdvertisingDeveloper ToolsMobileMobile Apps
Responsibilities
Proactively contact new and existing eCommerce partners to pitch, onboard, and scale their usage of AppLovin’s platform
Leverage a strong consultative sales approach to engage with CMOs, Heads of Marketing, and key decision-makers
Act as a trusted advisor to your portfolio of eCommerce brands, ensuring long-term success and growth
Define and analyze metrics to ensure success for our strategic partners
Set up and grow campaigns by analyzing data, testing ideas for creative ad sets, and proactively optimize toward performance targets
Become an expert on AppLovin’s mobile advertising products for eCommerce brands
Represent AppLovin at industry events and conferences to build brand awareness and identify new opportunities
Collaborate cross-functionally with internal teams including Sales, Product, and Data Science to drive client success and shape go-to-market strategies
Qualification
Required
3+ years of experience in performance marketing, media buying, or digital strategy in the eCommerce industry
Strong understanding of key performance KPIs, attribution models, and customer behavior analytics
Experience with Shopify and direct-to-consumer (DTC) business models
Demonstrate outstanding analytical ability and strategic grasp of the 'big picture'
Ability to work independently and with a team in a fast-paced and dynamic environment
Exceptional communication skills and clearly able to communicate concepts and ideas
Excellent attention to detail and highly organized
Flexible team-player who can use drive, creativity, and initiative to move the organization forward
Demonstrated experience in handling large data sets, with a strong ability to analyze complex data and identify actionable patterns to drive strategic decision-making and optimize client outcomes
Proven interest in technology. Whether you're an early adopter of gadgets, or an Excel whiz, or took a computer science class in school and loved it, we are a high tech and big data company where you will constantly have the opportunity to contribute business and product ideas
Preferred
BA/BS degree with a strong academic record
Familiarity with Facebook Ads Manager, Google Ads, TikTok Ads, Google Analytics, or other digital marketing platforms
Experience with full-funnel media buying, conversion rate optimization (CRO) tactics, incrementality tests, and lifecycle marketing
Mobile experience and knowledge of the mobile advertising landscape
A basic understanding of programming or scripting
Understanding of models for intelligent decision making, such as game theory, chess, or poker
Benefits
Health Insurance: Medical, Dental, Vision, Life, Disability
Retirement Benefits: 401(k) Retirement Plan
Paid Time Off: Unlimited Discretionary Time Off
Paid Holidays: 10 paid holidays per year
Paid Sick Leave: 80 hours per year
Company
AppLovin
AppLovin makes technologies that help businesses of every size connect to their ideal customers.
501-1000 employees
H1B Sponsorship
AppLovin has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (27)
2024 (21)
2023 (25)
2022 (29)
2021 (13)
2020 (11)
Funding
Current Stage
Public CompanyTotal Funding
$5.12BKey Investors
GQGKohlberg Kravis RobertsOrient Hontai Capital
2024-11-20Post Ipo Debt· $3.55B
2024-02-29Post Ipo Secondary
2023-08-14Post Ipo Secondary
Leadership Team
Adam Foroughi
CEO, Co-Founder AppLovin Corporation
Herald Chen
Board Member/ Advisor to the CEO
Recent News
2025-12-29
The Motley Fool
2025-12-27
Investor's Business Daily
2025-12-25
Company data provided by crunchbase