Digital Strategic Account Manager jobs in United States
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Sinclair Inc. · 1 day ago

Digital Strategic Account Manager

positionHunt Valley, MD
timeFull-time
remoteOnsite
seniorityMid, Senior Level
money$80K/yr - $100K/yr
date5+ years exp

Sinclair Inc. is a diversified media company and a leading provider of local news and sports. They are seeking a proactive Digital Strategic Account Manager to lead the strategic oversight and execution of high-value digital campaigns, ensuring successful collaboration and client satisfaction.

Broadcast Media

Responsibilities

Act as the primary point of contact for top-tier national and key digital accounts
Collaborate cross-functionally with sales, ad ops, creative, trafficking, and analytics teams to ensure successful campaign execution
Lead client meetings, presenting campaign updates, performance insights, and strategic recommendations
Proactively identify opportunities to enhance campaign performance, optimize strategy, and improve client retention
Help build retention plans and work proactively to retain lapsing accounts
Educate clients and sales reps on digital products and the agency’s capabilities
Serve as a fulfillment advocate for the sales team—anticipating and resolving potential roadblocks
Deliver post-campaign reports and insights to clients and sales teams, supporting renewal efforts
Stay current on marketing trends, ad tech, and industry developments to bring new ideas to the table

Qualification

Digital marketing expertiseGoogle Ads certificationAccount managementCampaign optimizationTrafficking platformsProject management toolsSolution-orientedCommunication skillsOrganizational skillsTime-management skillsAttention to detailSelf-motivated

Required

Bachelor's degree in Marketing, Communications, or a related field
5+ years of experience in a digital marketing agency or publisher environment
2+ years managing high-value accounts and senior client relationships
Advanced experience with Google Ads (certification required), Paid Social, and Programmatic media
Demonstrated experience overseeing the daily optimization of campaigns across Paid Search, Paid Social, Programmatic, and additional digital channels
Experience using trafficking platforms, CRMs, and project/campaign management tools
Ability to read, interpret, and communicate digital campaign analytics
Strong organizational, communication, and time-management skills
Must be responsive and reliable across phone, email, IM, and video communication
Self-motivated, positive, and solution-oriented with a keen attention to detail

Benefits

Participation in a retirement plan
Life and disability insurance
Health, dental and vision plans
Flexible spending accounts
15 paid vacation days
2 paid personal days
9 paid holidays
40 hours of paid sick leave
Parental leave
Employee stock purchase plan

Company

Sinclair Inc.

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Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports.
dateFounded in 1986
location
Cockeysville, Maryland, US
people-size5001-10000 employees
web-link
http://sbgi.net/

Funding

Current Stage
Late Stage

Leadership Team

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Del Parks
SVP and CTO
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Arthur Hasson
COO Programming
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