OneImaging · 1 day ago
Senior Director, Commercial Marketing
United States
Full-time
Remote
Mid, Senior Level
$150K/yr - $200K/yr
7+ years expOneImaging is a company focused on revolutionizing the radiology experience by providing a premium-quality network of imaging providers. They are seeking a Senior Director of Commercial Marketing to lead demand generation and marketing strategies aimed at employers, health plans, and channel partners, ultimately driving awareness and pipeline growth.
Employee BenefitsHealth CareHealth DiagnosticsHealth InsuranceInsurTech
Responsibilities
Develop and execute a multi-channel commercial marketing strategy to support pipeline growth across employers, health plans, TPAs, and channel partners
Drive OneImaging’s positioning, messaging, and differentiation in the market
Plan, manage, and execute OneImaging’s presence at key industry conferences and events, including booth design, speaking opportunities, and field marketing support
Identify and coordinate hosted and sponsored events (webinars, roundtables, dinners) to support market visibility and demand generation
Lead campaign planning and execution across LinkedIn, SEO, email, events, and partnerships
Build and manage a content engine, including case studies, white papers, landing pages, and sales collateral
Partner with sales to develop effective enablement tools and materials that support each stage of the buyer journey
Drive marketing metrics, reporting, and insights to continuously optimize performance
Manage external agencies and freelancers as needed to extend capacity and capabilities
Help define and build the marketing team as the company grows
Qualification
Required
7+ years of experience in B2B marketing, preferably in digital health, health tech, or employee benefits
Proven success leading commercial marketing initiatives that drive measurable pipeline and revenue
Experience in planning and executing event marketing, conference strategy, and field marketing initiatives
Strong understanding of go-to-market motions for employers, TPAs, and/or health plans
Exceptional storytelling and content development skills
Hands-on experience with digital marketing tools and platforms (HubSpot, Google Analytics, LinkedIn Ads, etc.)
Strategic thinker with a willingness to roll up sleeves and execute
Passion for building in a fast-paced, mission-driven startup environment
Benefits
Equity incentive
Competitive benefits plans
Company
OneImaging
Radiology platform saving insurance plans, corporations and their employees up to 80% on imaging costs.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$38MKey Investors
Vy Capital
2025-10-14Series A· $31M
2024-12-31Seed· $6M
2023-03-21Pre Seed· $1M
Leadership Team
Mert Karabay
Co-Founder, CTO
Recent News
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