Air Apps · 4 months ago
ASO Specialist San Francisco
Air Apps is a family-founded company on a mission to create the world’s first AI-powered Personal & Entrepreneurial Resource Planner. They are seeking an ASO Specialist to lead strategies for improving visibility and conversion in the Apple App Store through keyword research, creative testing, and data-driven insights.
Mobile AppsSoftware
Responsibilities
Conduct keyword research and optimize app metadata (titles, descriptions, tags) to maximize visibility
Develop and test creative assets (icons, screenshots, app previews, CPPs) to increase conversion rates
Analyze app store performance metrics and provide actionable insights
Monitor competitors and market trends to identify opportunities for growth
Collaborate with UA, Product, and Creative teams to align ASO strategy with broader marketing initiatives
Stay on top of platform updates, industry best practices, and emerging ASO tools
Qualification
Required
Around 3+ years of experience in ASO or mobile growth marketing
Strong understanding of app store ecosystems (Apple App Store, Google Play)
Experience with ASO and analytics tools (App Annie, Sensor Tower, Data.ai http://Data.ai, etc.)
Data-driven mindset with the ability to turn insights into action
Excellent communication and collaboration skills
Enthusiasm for AI, productivity, and digital tools
Based in San Francisco (onsite role)
Benefits
Apple hardware ecosystem for work.
Annual Bonus.
Medical Insurance (including vision & dental).
Disability insurance – short and long-term.
401k up to 4% contribution.
Air Conference – an opportunity to meet the team, collaborate, and grow together.
Transportation support to support your commute needs.
Company
Air Apps
Independent iOS mobile apps studio. Making people’s lives easier, empowering them to lead lives freely. Weightless, like Air.
Funding
Current Stage
Growth StageRecent News
International Business Times
2025-06-18
Company data provided by crunchbase