Martha's Table · 5 months ago
Development Manager, Annual Giving
Washington, DC
Full-time
Onsite
Entry, Mid Level
$62K/yr - $67K/yr
1+ years expMartha's Table is dedicated to supporting strong children, families, and communities in Washington, D.C. The Development Manager, Annual Giving will lead strategies for grassroots and mid-level donor engagement, focusing on building relationships and implementing multi-channel campaigns to manage a $2.4 million portfolio.
Education
Responsibilities
Develop and execute a plan to qualify, solicit, acknowledge and build a relationship with individual donors in the annual giving portfolio (with a focus on monthly donors, first-time donors, and peer-to-peer donors)
Communicate and engage with donors to thank, build a relationship, and creatively connect them to Martha’s Table’s work and mission
Make direct in-person asks and draft compelling written solicitations, tailoring appropriate asks to match organization's strategic initiatives with philanthropic interests of individual donors
Coordinate and host donor visits
Coordinate regular thank-a-thons across the year to drive donor retention and engagement. This includes writing compelling scripts, motivating callers, and developing call targets (e.g., first-time donors, monthly donors, donors and prospects living in Ward 8)
Collaborate with the Director of Individual Philanthropy on a lapsed donor strategy
Draft compelling materials that leverage effective storytelling and donor-centric communication techniques to deepen our supporters’ commitment to Martha’s Table
Work with the Development and Communications departments to create and implement a 12-month written fundraising plan that uses stewardship and solicitation best practices to engage donors through direct mail, email, phone, text, and social media
Collaborate with the Development and Communications departments to draft donor-facing emails and other marketing materials (appeals, newsletters, invitations, etc across donor segments and giving circles)
Create copy and oversee donor-focused pages on our website to align with fundraising best practices, in collaboration with the communications team
Support the production of print and digital quarterly newsletters that provide an on-the-ground look at our work and illustrate the impact of Martha’s Table
Collaborate with the Director of Individual Philanthropy to develop project plans and manage consultants/vendors for graphic design and direct mail, ensuring high-quality, on-time, and on-budget deliverables with high fundraising returns
Enhance messaging protocols for different segments of donors based on relationships with the organization and past giving history
Build and strengthen fundraising strategies to acquire and retain grassroots donors with a focus on monthly donors, peer-to-peer fundraising, and first-time donors within the annual giving portfolio
Managing and growing the 'Apple Corps' monthly donor program (currently more than 388 donors giving an average of $53/month); creating tailored stewardship communications for current recurring donors; and encouraging annual donors to set up recurring financial contributions
Developing a strategy for and implementing a dynamic welcome series for first-time donors
Expanding our peer-to-peer fundraising opportunities by empowering current supporters to serve as fundraising ambassadors for Martha’s Table through mini-campaigns, events, and more
Represent Martha’s Table as an ambassador at nonprofit and community events in DC (e.g., festivals, parades)
Coordinate and support fundraising and stewardship events for grassroots donors
Create online fundraising pages for grassroots and special events, including charity races, the Martha's Table Annual Benefit, organization-wide events, and peer-to-peer fundraising initiatives
Create and implement messaging strategies to amplify the efforts of individuals who fundraise for MT
Manage guest lists for grassroots events
Collaborate with other department leaders and across the organization to engage donors through storytelling, volunteering, events, and other relationship-building activities
Track and report on progress for a set portfolio of annual fund donors
Maintain accurate notes and records in EveryAction and shared drives
Support gift processing and acknowledgement as needed
Assist with prospect research as needed
Attend at least 2 anchor events annually
Commitment to Martha’s Table’s mission and core values of compassion, respect, teamwork, and accountability
Embodies and serves as a model for 'The Martha's Table Experience' and our organization’s core values
Other duties as assigned
Qualification
Required
Ability to craft compelling, donor-centered communications across channels (appeals, newsletters, digital campaigns, stewardship materials)
Strong writing skills with the ability to tailor messages for specific audiences, incorporating strength-based writing that highlights dignity and respect
Candidates should be comfortable developing and executing multi-channel strategies using direct mail, email, text, phone, and social media
Experience creating visually appealing content with mass email services (such as Constant Contact or Mailchimp)
Creative and able to envision new ways to authentically engage donors
Ability to developing innovative ways to engage donors and prospects while leveraging communications resources effectively
Strong attention to detail in written and visual materials
Ability to build and sustain meaningful relationships with grassroots, mid-level, and monthly supporters. This includes making direct asks, tailoring solicitations to donor interests, and stewarding donors with authenticity and care, particularly those living in Ward 8
Skills in donor segmentation, recurring giving programs, lapsed donor re-engagement, and peer-to-peer fundraising, with the ability to implement data-informed strategies that increase revenue and retention
Ability to maintain a donor-centric lens in planning and project management
Hands-on experience with grassroots and digital fundraising tactics. This includes managing recurring giving programs, welcoming and upgrading first-time donors, and leveraging peer-to-peer campaigns
Knowledge of database management (EveryAction or similar CRM systems) and donor tracking
Skills at working across teams to ensure consistency in donor engagement and reporting
Effective project management skills and an ability to map out and follow through on clear action plans
Comfortable representing Martha's Table at nonprofit and community events, as well as coordinating grassroots donor events
Ability to engage confidently with diverse audiences and authentically connect supporters to the mission
Demonstrated commitment to Martha's Table's core values of compassion, respect, teamwork, and accountability
Passion for the mission to support strong children, strong families, and strong communities through education, health and wellness, and family engagement in D.C
Openness to feedback and commitment to ongoing professional development
Collegial approach with the ability to build and maintain strong relationships across teams, as well as with partner organizations
Proactive mindset with a willingness to contribute beyond defined responsibilities, including participating in volunteer shifts and organizational initiatives
Ability to inspire others, generate enthusiasm, foster shared purpose, and drive collective action
Knowledge of multichannel direct marketing and familiarity with segmentation strategies using a large constituent database
Experience working effectively in complex nonprofit environments, collaborating across departments to collect information, data, and impact stories, while balancing independent initiative and teamwork
Strong awareness of and connection to community needs, with a demonstrated commitment to belonging, parity and empowerment
Experience engaging effectively with diverse populations
Bachelor's degree plus 1-2 years of experience in development, demonstrating success or 3-5 years of experience in fundraising or related field
Preferred
Training in grassroots, mid-level, and monthly donor strategies to strengthen understanding of donor pipelines with an emphasis on practical donor cultivation, retention, and stewardship techniques to build confidence managing a $2.4M portfolio
Benefits
Tuition for continuing education
Certifications
Professional development
Flexible leave options
Company
Martha's Table
For 45 years, Martha’s Table has worked to support strong children, strong families, and strong communities by increasing access to healthy food, quality education, and family supports in the District of Columbia.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$0.5MKey Investors
England Family FoundationTakeda
2025-11-07Grant· $0.5M
2023-04-03Grant
Leadership Team
Tiffany Williams
President & CEO
Julian Gamez
Chief Financial Officer
Recent News
2023-04-03
Company data provided by crunchbase