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TRM Labs · 2 hours ago

Director, Brand Design

United States

Full-time

Remote

Director/Executive

10+ years exp

TRM Labs is a blockchain intelligence company focused on building a safer financial system. The Brand Design Director will lead the creative strategy for the Go-to-Market team, shaping the brand's visual identity and ensuring high-quality design across various marketing channels.

Big DataBlockchainComplianceCryptocurrency

Comp. & Benefits

Responsibilities

Own and lead TRM’s GTM design strategy, partnering with the VP of Marketing and brand leadership to develop a cohesive, differentiated visual presence across marketing and growth channels

Deliver high-caliber assets across a wide range of formats — from landing pages to product launch creative, social campaigns, swag, events, decks, and executive content

Establish scalable design systems and processes (e.g. templates, component libraries, QA checklists) to increase consistency, speed, and quality across the marketing design lifecycle

Provide direction and oversight to freelance or contract talent, including brand designers, illustrators, and motion designers — setting clear briefs, reviewing work, and ensuring alignment with TRM's visual language

Serve as a cross-functional creative partner, collaborating with Product Marketing, Comms, Events, and Recruiting to ensure all outward-facing materials meet brand and business objectives

Champion a culture of creative excellence, fostering feedback loops, design critiques, and continuous improvement within the broader Marketing team

Qualification

Brand design leadershipVisual identity developmentFigma expertiseAdobe Creative SuiteCreative storytellingCross-functional collaborationProject managementCommunication skillsTeam leadership

Required

10+ years of experience in brand, marketing, or visual design, with a strong track record of leading creative work for high-growth tech companies or top-tier agencies

Experience owning and evolving a brand system across multiple channels and touchpoints

A strong portfolio showcasing campaigns, systems thinking, and creative leadership — not just individual execution

Expertise in Figma, Adobe Creative Suite, and other visual design tools

Exceptional visual and conceptual storytelling skills; can translate complex ideas into compelling design

Proven experience leading projects end-to-end, from brief to final delivery — with cross-functional collaboration throughout

Comfortable navigating ambiguity and proactively identifying how design can drive strategic impact

Clear, confident communicator who can present and advocate for creative decisions with executive stakeholders