GrowthAssistant ยท 4 months ago
Email Lifecycle Marketing Manager (HTML) + Enjoy a $400 Sign-On Bonus!
United States
Full-time
Remote
Mid Level
3+ years expGrowthAssistant is seeking an Email Lifecycle Marketing Manager (HTML) to join their growth marketing team. This role involves managing and optimizing lifecycle marketing programs, collaborating with various teams, and tracking performance metrics to achieve revenue goals.
AdvertisingRecruitingStaffing AgencyTraining
Responsibilities
Build, test, QA, deploy, and monitor emails, including standalone batch communications, behaviorally triggered emails, and automated lifecycle journeys
Create experiments and A/B Tests for both one-off batch emails and longer email journeys
Support test & learn efforts across the marketing team
Monitor and optimize the performance of emails
Partner with customer service to troubleshoot
Configuring dynamic content
Setting up experiments and A/B tests
Test links, layout, mobile/web visualization prior to launching a campaign
Pull campaign reports into Excel/Sheets
Manage and optimize lifecycle marketing programs to achieve quarterly revenue targets
Prepare production briefs for execution teams to implement campaigns
Managing communication and alignment across teams, including creative studios and operational partners, to ensure projects progress smoothly
Review creative assets and provide feedback to ensure they align with the campaign brief
Serve as the main point of contact for execution teams, providing context for audience segmentation and targeting
Track and analyze program performance, preparing detailed reports and actionable recommendations
Qualification
Required
3+ years of experience in lifecycle marketing, email, and CRM (preferably in the mortgage or financial services industries but not required)
Experience in marketing automation tools (e.g., Braze, Salesforce preferred but not required) and data analytics platforms
Strong project management skills and the ability to manage multiple tasks
Experience in campaign development, creative briefing, and production workflows
Exceptional analytical skills, with the ability to derive insights from data and make informed decisions
Strong written and verbal communication skills
Proficiency with Slack, G-Suite, ClickUp
Preferred
Experience in the fintech industry
Familiarity with audience segmentation, targeting strategies, and campaign execution
Benefits
Work From Home
Attendance, Performance, and Referral Bonuses
Paid Holidays and Time Offs
Health Insurance Card
Company
GrowthAssistant
GrowthAssistant is a staffing agency that recruits and trains professionals to handle marketing tasks and campaigns for businesses.
11-50 employees
H1B Sponsorship
GrowthAssistant has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
Funding
Current Stage
Early StageCompany data provided by crunchbase