Community Health Systems · 1 week ago
Social Media Manager
Franklin, TN
Full-time
Hybrid
Senior Level
5+ years expCommunity Health Systems is seeking a Social Media Manager to enhance brand awareness and foster positive sentiment through social media channels. The role involves developing content, engaging with stakeholders, and analyzing social media metrics to optimize performance.
Health CareHospital
Responsibilities
Collaborate with CHS marketing and communications team members to develop a comprehensive social media content calendar that includes positive stories from across the organization, useful health information, and topical, newsworthy posts for channels that may include, but are not limited to, LinkedIn, Facebook, Instagram, Twitter and YouTube
Develop social media content for Community Health Systems’ social channels
Develop a monthly library of social media content for CHS affiliated hospitals and healthcare systems to be deployed by local marketing directors
Periodically develop social media content for company leaders
Ability to produce video, animation, and other technical enhancements for social media is an advantage
Monitor and engage with stakeholders on social media (respond to comments, answer questions, identify potential issues and trending content, etc.)
Ensure social media downstream tracking through UTM codes and other methods and develop social media reporting dashboards to demonstrate engagement and other KPIs
Analyze social media data to identify opportunities for optimization
Provide guidance and social media training for hospital marketing leaders
Work with digital marketing and content development teams to develop and place social media advertising to support patient acquisition, patient retention and other growth strategies
Stay up-to-date on the latest social media trends, technology, platforms and algorithms, as well as healthcare related topics of interest
Ensure tasks progress and are completed in a timely manner
Qualification
Required
Minimum 5 years of social media experience required
Bachelor's degree in marketing, advertising, or a related field required
Advanced knowledge of social media channels and associated reporting tools
Strong analytical and reasoning skills
Organizational skills
Project management skills
Written and verbal communication skills
Critical thinking skills
Detail-oriented and highly motivated
Ability to work independently and prioritize multiple activities and tasks simultaneously
Preferred
Experience in healthcare preferred
Experience using Hootsuite and Google Data Studio is preferred
Company
Community Health Systems
Community Health Systems is one of the nation’s leading healthcare providers.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$3.67B2025-07-28Post Ipo Debt· $1.79B
2024-05-21Post Ipo Debt· $1.12B
2023-12-11Post Ipo Debt· $750M
Leadership Team
Jason Johnson
SVP, Chief Accounting Officer
Hunter Phillips
Director Strategic Consumer Engagement
Recent News
Business Wire
2025-12-03
Morningstar.com
2025-11-05
Company data provided by crunchbase