Doctors Without Borders/Médecins Sans Frontières - USA · 3 weeks ago
Senior Manager, Digital Marketing - Website
New York, NY
Full-time
Hybrid
Senior Level
$102K/yr - $153K/yr
5+ years expDoctors Without Borders/Médecins Sans Frontières (MSF) is an independent international organization that provides medical care to people in need. The Senior Manager, Digital Marketing - Website will lead the growth and evolution of MSF-USA’s web properties, focusing on SEO and CRO to drive fundraising and advocacy goals.
Non-profit Organization Management
Responsibilities
Lead the continued growth and evolution of MSF-USA’s web properties
Provide strategic direction to maintain and optimize the www.doctorswithoutborders.org website
Manage agile software development processes and be familiar with design services and technical roles involved in an agile workstream
Lead a small internal team and direct the work of external partners
Pursue strategic opportunities that create long-term value for the movement by identifying and developing new audience segments or donors
Build trust and loyalty with potential and existing donors
Secure reliable, sustainable and efficient resources in alignment with MSF-US commitments
Drive awareness and consideration through brand positioning based on the brand strategy
Deploy and champion the latest technological systems and capabilities for donors
Communicate and lead a localized action plan that aligns with MSF's mission, vision, and values
Develop critical components of the digital marketing strategy and road map
Maintain and enhance digital channel tech, operations, and functionality
Explore new opportunities and trends across the digital marketing space and support implementation of specific capability-building initiatives
Manage budget plans for a department
Manage relationships with strategic internal clients
Qualification
Required
Minimum 5 years of website management experience, with at least 3 years involving digital marketing strategy
Proven experience in website development project planning & strategic planning
Expertise in UX design best-practices and usability testing in addition to the principles of responsive design, web accessibility, search engine optimization (SEO)
Strong knowledge of Google web tools, especially Google Analytics
Broad technical knowledge of common web content management systems such as Drupal, preferably with understanding or experience working with front or back-end web development technologies such as PHP, HTML5, CSS, and JavaScript
Experience managing agile software development processes
Must be willing to travel for work as needed
Company
Doctors Without Borders/Médecins Sans Frontières - USA
Doctors Without Borders/Médecins Sans Frontières (MSF) is an international medical humanitarian organization that helps people affected by conflict, epidemics, disasters, or exclusion from health care in more than 70 countries.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Aaryahi Deshmukh
Chief Administrative Officer
John Rothmeier
Development Officer, Corporate Partnerships
Company data provided by crunchbase