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WebFX · 4 hours ago

Jr. Digital Communications Account Manager -Fort Myers, FL

Fort Myers, FL

Full-time

Onsite

New Grad, Entry Level

$48K/yr - $52K/yr

WebFX is a full-funnel revenue marketing agency that has been recognized as a Best Place To Work. They are seeking a Jr. Digital Communications Account Manager to work directly with clients, maintain relationships, analyze performance data, and develop marketing strategies to help clients achieve their goals.

AdvertisingContent MarketingDigital MarketingSEMSEOSocial Media MarketingWeb DesignWeb Development

Growth Opportunities

Responsibilities

Work directly with a portfolio of clients as their direct point of contact at WebFX, educating them through clear communication, and helping them achieve their goals

Work to maintain our world-class client retention rate by developing and fostering long-lasting client relationships

Analyze performance data (in Google Analytics and RevenueCloudFX) and prepare monthly digital marketing campaign reports

Develop appropriate SEO strategies and action plans/optimizations based on data

Create and manage PPC (think Google Ads!) campaigns and work to ensure a positive ROI for clients

Perform research to ensure client success - think keyword research, competitor analysis, and everything in between

Devise the content strategy and outlines for our team of copywriters and manage the execution of web content based on client goals

Manage the ideation, planning, and execution efforts of CRO special projects and champion CRO best practices for clients

Perform A/B, website usability, and website conversion rate testing to determine what works best for your client and provide recommendations accordingly

Interpret web analytics, demographic data, market research, and buyer behaviors, and generate and execute strategies as they relate to findings

'Get your hands dirty’ and get into the backend of client websites to correct errors and technical issues and implement content

5% analyzing clients’ competitors and making appropriate recommendations

5% creating reports for client campaigns

10% working in the backend of websites/fixing technical issues/implementing content

15% analyzing data and identifying deliverables

25% executing on SEO and PPC strategies with regular optimization

40% communicating with clients

100% pursuing your own personal best while delivering real-world impact for our clients!

Qualification

Digital marketing experienceGoogle AnalyticsBasic HTMLAdvertising agency experienceExcel/Google Docs skillsCopywriting for the webCustomer service experienceAnalytical skillsTime/project managementPresentation skills