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Samba TV · 10 hours ago

Director of Publishers and Platforms

New York, NY

Full-time

Hybrid

Director/Executive

$165K/yr - $185K/yr

7+ years exp

Samba TV is a company focused on transforming the viewing experience through data and technology. They are seeking a Director of Publishers and Platforms to lead programmatic platform partnerships, drive revenue growth, and collaborate with various teams to optimize the use of TV data in marketing.

AdvertisingAppsDigital MediaVideo

Responsibilities

Prospect and grow the pipeline of "platforms" (Demand Side Platforms, and other programmatic platforms, data providers, and measurement providers) that integrate linear and streaming TV data into their products in the United States and Canada

Experience selling into the largest advertising technology platforms is important, with an emphasis on the use of data solutions that support targeting, planning, and measurement applications

Experience in deal-making that requires the use of identity solutions to support direct digital matching, and the use of intermediaries like LiveRamp and Experian

Apply consultative selling skills to help Adtech clients develop solutions that optimize the use of TV data in today's omnichannel marketing ecosystem

Collaborate with Business Development, Marketing, Product, Engineering, Legal and Finance to help architect, negotiate, and close large-scale data, and analytics solution agreements

Manage a pipeline of high value opportunities through the Samba Enterprise Sales Process, and document the details using Salesforce

Develop effective sales strategies and deliver compelling product demonstrations and sales pitches with the product marketing organization

Cultivate and grow relationships with mid-level and senior leadership in target accounts to upsell services year-over-year

Collaborate with internal teams, working together to keep projects on track and resolving issues as they arise, connecting the dots between products, clients, and success with their end customers

Meet quarterly and annual revenue goals

Provide ongoing internal reporting and analysis for accurate revenue forecasting

Listen to, identify, and understand prospects’ viewpoint, and tailor communication to meet prospect needs and expectations

Suggest product and sales process improvements that will increase sales performance metrics (we want you to have a stake in growing the business)

Generate new product ideas and bring actionable client feedback back to product management

Qualification

Business DevelopmentSales StrategyProgrammatic AdvertisingData SolutionsClient Relationship ManagementSalesforceAnalytical SkillsMultilingual (English +)Communication SkillsNegotiation SkillsTeam Collaboration

Required

7+ years experience in a revenue-focused Business Development or Sales role in advertising, data, measurement/analytics, or AdTech/MarTech SaaS sales working with leading media companies, agencies, brands or platforms

A solid understanding of the programmatic and digital landscape, and the use of data within it

Sell comfortably in a team-sell format to senior-level executives of adtech and ad measurement platforms

Hands-on experience developing and leading multi-level strategic customer relationships driven by successful delivery of high value solutions which have yielded tangible business results (increased revenue, new market penetration, & increased market share)

Able to operate comfortably across different client disciplines from Brand Management, Media, Research and Analytics, Data/Marketing Sciences, Product Management, Sales, Technology, Finance, and Corporate Strategy

Understand and communicate the 'big picture' of advanced segmentation, scoring, analytics, attribution platform, and data solutions

Ability to champion new ideas, initiate change, drive innovation, and trust with your clients

Intellectual curiosity, attention to detail, high energy, deliberate delivery, and focused on winning, client success, and high growth

Proven ability to identify, open, navigate and close solution sales in excess of 6-7 figures within key vertical markets

Demonstrated track record of consistently surpassing targets, new business, and overall revenue, and/or profitability goals

Working and pragmatic knowledge of various syndicated data offerings; ability to translate data knowledge into tactical and strategic solution frameworks

Excellent written and verbal communication skills; ability to articulate complex issues in a concise and polished manner to a diverse audience

Desire to collaborate internally to improve and execute on deliverables, process, and output across multiple time zones