Real Flame® · 2 days ago
National Account Manager
Union Grove, WI
Full-time
Hybrid
Mid Level
3+ years expReal Flame® is a market-leading fire feature manufacturer specializing in enhancing indoor and outdoor spaces. The National Account Manager will lead the DIY channel, focusing on increasing sales and developing strong relationships with key partners and customers in the industry.
FurnitureManufacturingWholesale
Hiring Manager
Colleen P.
Responsibilities
Develop and execute a channel strategy aligned with the company's overall goals and objectives
Conduct thorough market research and competitive analysis to inform strategy and identify potential areas for expansion
Build and nurture relationships with key partners, stakeholders, and potential customers to create new business opportunities and drive long-term growth and profitability
Attend trade shows within the DIY channel and expand the Real Flame brand reach
Negotiate contracts, agreements, and terms with customers and partners to ensure mutually beneficial arrangements and optimal business outcomes
Stay abreast of industry trends, emerging technologies, and market shifts to identify innovative approaches and solutions that can drive business growth; Launch new products flawlessly with attention to detail; Measure and adjust based on results
Collaborate with marketing team to produce internal and external communications, marketing materials, and presentations to enhance brand visibility
Act as the primary liaison between Real Flame and key customers, fostering strong relationships and understanding their needs
Work closely with other functional areas such as Marketing, Customer Service, Sourcing, Engineering/Design/Quality, Merchandising, and Operations to align DIY channel efforts with overall company objectives and ensure effective execution of growth strategies
Evaluate customer programs, promotions, advertising and terms and continuously improve the ROI
Increase exposure of Real Flame items on customer websites by applying digital tactics
Qualification
Required
Detail oriented self-starter with a continuous improvement mindset
High sense of urgency
Adaptable, resilient, and results oriented
Ability to navigate ambiguity and unforeseen challenges
Strategic thinker with the ability to analyze market data and trends to inform decision-making
Excellent communication, persuasion, and interpersonal skills with groups of various sizes, and the ability to build rapport and negotiate effectively with customers and stakeholders
Strong business acumen and analytical skills
Experience selling in US and Canada
Estimated 10% overnight travel required when appropriate
Strong Brand selling - Brand over Private Brand selling story
Bachelor's degree in business, Marketing, or related field and/or equivalent experience
Minimum 3-5 years working wholesale to retail experience
Online content management, sales planning, and marketing experience
Experience with interfacing online and in-store retailers
Proficient with MS Word, Excel, and Power Point
Preferred
Experience with fireplace and outdoor living
Clear working knowledge of SEO, PPC, Content & Social Media Marketing
Benefits
Health, Dental and Vision plans are available
We provide a generous health reimbursement when you reach your out-of-pocket health insurance deductible
401(k) Matching: Company matches for participating employees up to 4%
We offer paid holidays and generous paid time off to support work-life balance
Disability and Life insurance options available
Safety PPE Allowance: For safety footwear and prescription safety glasses
Weekly Pay: Enjoy the convenience of receiving your pay on a weekly basis
Profit Sharing: Available for eligible employees
Team Events: We celebrate our employees’ dedication through social gatherings
Employee Recognition: We celebrate and acknowledge the hard work and achievements of our team members
Training and Development: We offer opportunities for continuous learning and professional growth
Company
Real Flame®
Real Flame® is a market-leading fire feature manufacturer with prominent, growing brands that specialize in enhancing the comfort and livability of indoor & outdoor spaces.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase