US Fertility · 4 months ago
Web Producer and SEO Content Specialist
Chicago, IL
Full-time
Hybrid
Mid Level
3+ years expUS Fertility is one of the premier fertility centers in the United States, seeking experienced team players committed to exceptional patient care. The Web Producer and SEO Content Specialist will manage website updates, support content publishing, and execute SEO strategies to enhance digital presence and patient engagement across clinic websites.
Health CareHospital
Responsibilities
Manage daily content updates across multiple clinic and network websites using CMS tools (e.g., WordPress, Drupal, or similar)
Ensure accuracy and consistency of on-page content, metadata, headers, and internal links
Collaborate with clinical and marketing teams to ensure content aligns with brand voice, service offerings, and regional priorities
Support the production and formatting of new landing pages, service lines, and campaign-related microsites
Implement SEO best practices across web properties to improve visibility, rankings, and traffic
Use platforms such as BrightEdge, SEMrush, Google Search Console, and GA4 to monitor performance and identify optimization opportunities
Optimize metadata, images, page speed, and internal linking to support technical SEO and user experience improvements
Conduct keyword research and competitive analysis to inform content updates and new page creation
Track and report on organic search performance, including rankings, traffic, and conversion behavior
Work with analytics teams to generate insights that inform content priorities and site improvements
Create and maintain dashboards or reports to demonstrate progress toward traffic, visibility, and conversion goals
Collaborate with marketing, creative, paid media, and development teams to ensure website initiatives are aligned and executed smoothly
Partner with the Director of Marketing – Creative & Content and the Director of Marketing – Paid Media & Advertising to ensure campaign content is published, trackable, and optimized for performance
Support QA testing for new web launches and resolve CMS-related issues or formatting bugs
Qualification
Required
Bachelor's degree in Digital Marketing, Communications, Information Design, or a related field
3–5+ years of experience managing website content, SEO, or digital production in a healthcare, agency, or multi-site environment
Proficiency in HTML/CSS and familiarity with CMS platforms (e.g., WordPress, Sitecore, Drupal)
Experience using SEO tools (BrightEdge, SEMrush, Moz, Ahrefs) and web analytics platforms (Google Analytics 4, Google Search Console)
Strong understanding of technical SEO, structured data, and on-page optimization
Excellent attention to detail, organization, and content accuracy
Comfortable working in a fast-paced, multi-stakeholder environment
Computer proficiency required
Excellent interpersonal skills and ability to work as part of a multi-disciplinary team and build and maintain effective working relationships
Demonstrated expertise in continuous quality improvement, customer service, and team building
Strong customer service and results orientation; highly responsive to requests
Excellent verbal & written communication skills
Proven ability to build and maintain highly effective teams
Ability to work as part of a multi-disciplinary team
Excellent interpersonal skills and ability to build and maintain effective working relationships
Excellent managerial, interpersonal and organizational skills
Ability to maintain the highest level of confidentiality
Flexibility and willingness to learn at all times
Benefits
Competitive pay + bonus
Comprehensive training
Medical, dental, vision, and 401(k) matching
Generous paid time off and holidays
Retirement plan
Tuition assistance
Ability to make an impact in the communities we serve
Company
US Fertility
US Fertility provides business and operations management services to fertility practises.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Amulet Capital Partners
2025-11-25Private Equity
2023-05-01Debt Financing
2021-09-16Series Unknown
Leadership Team
Mark Segal
Chairman and Co-Founder
Jaime Shamonki, MD
Chief Operating Officer
Recent News
Secondaries Investor
2025-12-09
Hartford Business Journal
2025-11-28
Company data provided by crunchbase