Web Producer and SEO Content Specialist jobs in United States
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Shady Grove Fertility · 4 months ago

Web Producer and SEO Content Specialist

Shady Grove Fertility is a leading fertility center in the United States, dedicated to providing exceptional patient care. They are looking for a Web Producer and SEO Content Specialist to manage website updates, support content publishing, and execute SEO strategies to enhance patient engagement and digital presence.

Health CareMedicalMedical Device

Responsibilities

Manage daily content updates across multiple clinic and network websites using CMS tools (e.g., WordPress, Drupal, or similar)
Ensure accuracy and consistency of on-page content, metadata, headers, and internal links
Collaborate with clinical and marketing teams to ensure content aligns with brand voice, service offerings, and regional priorities
Support the production and formatting of new landing pages, service lines, and campaign-related microsites
Implement SEO best practices across web properties to improve visibility, rankings, and traffic
Use platforms such as BrightEdge, SEMrush, Google Search Console, and GA4 to monitor performance and identify optimization opportunities
Optimize metadata, images, page speed, and internal linking to support technical SEO and user experience improvements
Conduct keyword research and competitive analysis to inform content updates and new page creation
Track and report on organic search performance, including rankings, traffic, and conversion behavior
Work with analytics teams to generate insights that inform content priorities and site improvements
Create and maintain dashboards or reports to demonstrate progress toward traffic, visibility, and conversion goals
Collaborate with marketing, creative, paid media, and development teams to ensure website initiatives are aligned and executed smoothly
Partner with the Director of Marketing – Creative & Content and the Director of Marketing – Paid Media & Advertising to ensure campaign content is published, trackable, and optimized for performance
Support QA testing for new web launches and resolve CMS-related issues or formatting bugs

Qualification

SEO strategyContent managementHTML/CSS proficiencySEO tools experienceWeb analytics platformsInterpersonal skillsAttention to detailTeam collaborationCommunication skills

Required

Bachelor's degree in Digital Marketing, Communications, Information Design, or a related field
3–5+ years of experience managing website content, SEO, or digital production in a healthcare, agency, or multi-site environment
Proficiency in HTML/CSS and familiarity with CMS platforms (e.g., WordPress, Sitecore, Drupal)
Experience using SEO tools (BrightEdge, SEMrush, Moz, Ahrefs) and web analytics platforms (Google Analytics 4, Google Search Console)
Strong understanding of technical SEO, structured data, and on-page optimization
Excellent attention to detail, organization, and content accuracy
Comfortable working in a fast-paced, multi-stakeholder environment
Computer proficiency required
Excellent interpersonal skills and ability to work as part of a multi-disciplinary team and build and maintain effective working relationships
Demonstrated expertise in continuous quality improvement, customer service, and team building
Strong customer service and results orientation; highly responsive to requests
Excellent verbal & written communication skills
Proven ability to build and maintain highly effective teams
Ability to work as part of a multi-disciplinary team
Excellent managerial, interpersonal and organizational skills
Ability to maintain the highest level of confidentiality
Flexibility and willingness to learn at all times

Benefits

Competitive pay + bonus
Comprehensive training
Medical, dental, vision, and 401(k) matching
Generous paid time off and holidays
Retirement plan
Tuition assistance
Ability to make an impact in the communities we serve

Company

Shady Grove Fertility

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Shady Grove Fertility Center offers intrauterine insemination, ovulation, egg donation, fertility preservation, and related services.

Funding

Current Stage
Late Stage
Total Funding
$0.25M
Key Investors
Cade Foundation
2022-06-06Grant
2012-06-24Seed· $0.25M

Leadership Team

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Anish A. Shah
Partner
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David Saffan
Physician/Partner
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Company data provided by crunchbase