PAX · 3 months ago
VP, Global E-commerce
United States
Full-time
Remote
Director/Executive
$180K/yr - $180K/yr
10+ years expPAX Labs is a dynamic high-growth consumer electronics company based in San Francisco, known for its science-based product innovation. The VP of Global E-commerce will oversee all direct-to-consumer channels and Amazon, developing strategies for growth and managing the P&L for e-commerce.
CannabisConsumer ElectronicsManufacturingProduct Design
Responsibilities
Lead the e-commerce strategy, and lead business oversight, for the US, Canada and EU markets
Directly lead e-commerce financial oversight, revenue forecasting, and performance reporting
Lead demand generation and related promotional planning including paid media, SEO, and email marketing
Develop data-driven customer acquisition strategies and steer related agency engagement
Oversee e-commerce related technical platforms and related agency service providers
Build and execute a global growth marketing roadmap — including funnel optimization, A/B testing, retention programs, and loyalty strategies
Lead full-funnel paid media, organic, and affiliate programs to accelerate acquisition at efficient CAC
Partner with brand/creative to test messaging, landing pages, and conversion flows
Define lifecycle marketing strategies across email, SMS, and CRM to maximize LTV
Establish a culture of experimentation and data-driven iteration across campaigns and site experience
Continuously optimize product listings, buyer experience, and digital merchandising to achieve objectives
Mentor and develop direct reports while fostering a culture of accountability, innovation and impact
Provide performance updates and recommendations to the VP of Marketing and executive leadership
Qualification
Required
10+ years' experience in e-commerce leadership, preferably in consumer electronics or related industries
Proven expertise managing e-commerce operations on Amazon Seller Central and Shopify
Advanced knowledge of modern digital advertising and demand generation strategies
Strong analytical and strategic mindset, with P&L ownership experience
Experience leading cross-functional and remote teams in a fast-paced environment
Excellent communication, presentation, and organizational skills
Bachelor's degree required; MBA or similar preferred
Occasional travel to San Francisco, CA headquarters required
Preferred
MBA or similar preferred
Benefits
Competitive compensation, equity & bi-annual performance reviews
Fully funded comprehensive medical, dental, and vision coverage
401K plan
Generous PTO policy
Paid Parental Leave
Monthly wellness reimbursement
Cell Phone reimbursement
Employee Purchase Program for discounted PAX devices
Weekly catered lunch, endless snacks and beverages
Dog Friendly HQ in the Mission District of San Francisco
Employee Assistance Program including access to online legal support
Company
PAX
PAX is a leading global cannabis brand on a mission to enhance people’s lives, honoring the power of the plant through pioneering innovation, peerless quality and premium design.
51-200 employees
H1B Sponsorship
PAX has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2022 (2)
2021 (2)
Funding
Current Stage
Growth StageTotal Funding
$2.48B2023-11-09Undisclosed· $1.98B
2022-04-11Undisclosed
2019-04-22Series Unknown· $420M
Leadership Team
Adam Cahan
Chief Executive Officer
Matt Gunderson
Chief Financial Officer
Recent News
SNS Insider pvt ltd
2025-11-18
2025-08-05
Company data provided by crunchbase