Penske Media Corporation · 4 months ago
Rolling Stone: Paid Social Lead
New York - New York City Office
Full-time
Onsite
Mid Level
$65K/yr - $80K/yr
3+ years expPMC is a leading global media and information services company, and they are seeking a Paid Social Lead for Rolling Stone. This role involves developing and optimizing paid social strategies across various platforms while collaborating with internal teams to ensure campaign success and alignment with client goals.
AdvertisingBroadcastingDigital MediaJournalismNewsPublishing
Responsibilities
Implement Rolling Stone organic and paid campaigns across Instagram, Facebook, Twitter, YouTube, Snapchat, and TikTok
Proficient in building out tactical strategy, audience building, content mapping, and flight recommendations
Develop and optimize paid strategy to meet clearly defined KPIs and appropriate measurement that leads back to client and campaign goals
Collaborate with Rolling Stone Post-Sale team members to ensure paid media campaign strategies and execution align
Track and monitor social campaign analytics for client reporting
Analyze performance data to develop optimization that align with campaign goals and strategies
Evaluate marketing plans and social strategy for key Rolling Stone moments, tentpoles, and events and recommend improvements
Manage paid social media budgeting and invoice reconciliation
Monitor and manage the social media posts to ensure a positive online reception
Act as a trusted touch point for internal stakeholders across Rolling Stone and PMC Corp regarding campaign strategy and implementation
Qualification
Required
3+ years of paid social advertising experience
Preferred
Experience in working with large datasets
Excellent verbal and written communication skills
Proficient in Excel, PowerPoint, and Keynote
Proven ability to manage multiple projects at a time while paying strict attention to detail
Proven ability to navigate client and external communication
Self-starter who is comfortable with a rapidly changing environment
Benefits
PMC-Paid Healthcare with no employee paycheck contributions on medical, dental, and vision for you and your family.
Flexible Spending Accounts (Healthcare, Dependent Care & Commuter)
Employee Assistance Program
Life Insurance
Short- & Long-Term Disability
Paid Parental Leave
401(k) Retirement Plan with an Employer match
Company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials.
New Flexible Vacation Policy.
Company
Penske Media Corporation
PMC is a digital media and publishing and information services company.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$200M2018-02-28Corporate Round· $200M
Leadership Team
Brian Levine
SVP, Revenue Operations
Gabriel Koen
Senior Vice President, Technology
Recent News
2025-12-27
2025-12-19
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