Wells Fargo · 4 months ago
Senior Lead Digital Execution Consultant (contract)
Wells Fargo is a prominent financial services company, and they are seeking a Senior Lead Digital Execution Consultant for a contract role. In this position, you will consult on highly complex business and technical needs across Marketing, providing expertise to client senior leadership and supporting the execution of digital content deployment across various platforms.
BankingFinancial ServicesFinTechInsurancePayments
Responsibilities
Support day-to-day execution of digital content deployment across multiple platforms including SDL Tridion, WordPress, AEM, and Adobe Target
Provide hands-on mentorship to junior team members in Adobe Target, guiding them through the creation and validation of multi-variant tests and targeted offer builds
Partner with design and UX teams to assess feasibility and optimize execution of Adobe Target activities using the visual content editor and ensure alignment between creative concepts and technical capabilities
Act as a subject matter expert in Adobe Target, providing strategic guidance to leadership, cross-functional teams, and external vendors. Influence campaign success through proactive engagement and thought leadership across the enterprise
Develop and maintain comprehensive training materials and documentation to support onboarding and ongoing team development
Qualification
Required
Applicants must be authorized to work for ANY employer in the U.S. This position is not eligible for visa sponsorship
7+ years of Marketing, E-business, Digital Marketing, Digital Platforms (i.e., Mobile or Social Media) experience
Digital Content Expertise: Advanced experience executing digital content across content management platforms such as SDL Tridion, WordPress, and Adobe Experience Manager (AEM)
Adobe Target Mastery: Deep proficiency in Adobe Target or similar testing/personalization platforms, including multi-variant testing and targeted offer builds
Technical Proficiency: Ability to read and interpret HTML and CSS to support content customization and troubleshooting
Accessibility Knowledge: Strong understanding of web accessibility standards (e.g., WCAG) and experience conducting accessibility testing
Adobe Suite Experience: Familiarity with Adobe tools including Real-Time CDP (RTCDP), AEM, Target, and Customer Journey Analytics (CJA)
Project Leadership: Proven ability to lead multiple concurrent execution projects from planning through deployment
Collaboration Skills: Strong ability to partner across teams and levels of the organization, fostering alignment and shared success
Relationship Management: Skilled in building and maintaining trusted relationships with internal and external stakeholders
Communication Excellence: Exceptional verbal, written, and interpersonal communication skills
Matrixed Environment Navigation: Comfortable managing workstreams and priorities within a complex, matrixed organizational structure
Adaptability & Drive: Demonstrated ability to thrive in a fast-paced, dynamic environment focused on results
Quick Learner: Ability to rapidly absorb new processes, tools, and technical details
Preferred
Industry Experience: Experience in financial services or banking is preferred but not required
Benefits
Health Insurance
Life insurance
401K
Voluntary Benefits
Company
Wells Fargo
Wells Fargo & Company is a financial services firm that provides banking, insurance, investments, and mortgage services.
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-10-06IPO
Recent News
2026-01-18
2026-01-17
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