PMG · 3 days ago
Client Strategy Senior Director, Integrated Media
New York, NY
Full-time
Hybrid
Director/Executive
10+ years expPMG is a global independent marketing services and technology company recognized for its innovative culture. The Client Strategy Senior Director will shape and execute impactful strategies for a diverse portfolio of clients, leading a team to design comprehensive media strategies that align with business objectives while fostering collaborative team growth.
AdvertisingBrand MarketingContent MarketingCreative AgencyDigital Marketing
Responsibilities
Lead the design and execution of full-funnel media plans, aligning media strategies with each client’s brand vision and objectives. Build on past performance and leverage advanced planning tools
Oversee the strategic direction across all campaigns, ensuring alignment with each client’s goals and needs
Partner with clients to guide their media investments and priorities, supporting business growth and, where needed, facilitating marketing transformations
Manage budget forecasts and performance, proactively seeking growth opportunities and demonstrating strong financial insight
Build trusted relationships as the primary contact for senior and executive clients, deepening your understanding of their business and identifying new opportunities
Continuously seek and implement innovative media strategies that improve client outcomes and operational efficiency
Showcase thought leadership in all client interactions, using Keynote and PowerPoint to deliver impactful presentations
Advocate for client needs while challenging your team to deliver creative, high-impact media strategies
Take ownership of program budgets and outcomes, collaborating with media teams to ensure that investments are well-planned, flexible, and aligned with performance goals
Mentor and support a team of media professionals, fostering a culture of innovation, continuous learning, and forward-thinking solutions
Drive operational excellence by implementing systems that streamline project execution and ensure timely delivery of client objectives
Tackle challenges independently, offering actionable feedback and encouraging a growth-oriented, adaptable team culture
Work with media and analytics teams to create insightful reports and dashboards, delivering data-driven recommendations aligned with client goals
Monitor omnichannel campaign performance, ensuring that recommendations and optimizations are effectively executed, and troubleshoot as needed to align with evolving client goals
Ensure that all client reporting aligns with their learning agenda and broader business objectives, delivering value and insights across media channels
Lead test-and-learn initiatives to drive continuous improvement and impactful outcomes
Stay informed on industry trends, new platforms, and technological advancements, proactively offering insights that foster client growth
Develop a deep understanding of each client’s industry, target audience, and competitive landscape to provide tailored, strategic recommendations that meet their unique goals
Qualification
Required
10+ years in digital marketing, with a bachelor's degree or equivalent experience
5+ years of people management experience, with strong skills in mentoring, training, and guiding team members to achieve their potential
A collaborative approach to aligning cross-functional teams and driving impactful strategies
A growing foundation in consulting, enabling you to contribute thoughtful insights and solutions that support client needs
A strong understanding of digital marketing and insights management, allowing you to create data-informed strategies that drive results
A well-rounded knowledge of marketing digital buying environments and multi-channel marketing to craft impactful, integrated media strategies
Proficiency in tools like Microsoft Excel, Microsoft PowerPoint, Keynote, and Google Slides to support seamless data presentation and analysis
A passion for client service and coaching, fostering meaningful relationships and helping your team thrive
High emotional intelligence and interpersonal skills to build trust, inspire collaboration, and cultivate strong relationships with clients and colleagues
Excellent organizational skills and experience with structured project management approaches, such as the waterfall model, to keep workflows efficient and organized
A curious and analytical mindset, with the ability to translate data insights into actionable strategies that meet client objectives
A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value
A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel
Benefits
Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Company
PMG
PMG is a digital agency.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
George Popstefanov
Founder & CEO
Andrea Terrassa
Chief Operating Officer
Recent News
2025-11-12
2025-11-11
Company data provided by crunchbase