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Ibotta · 5 days ago

Vice President, Agency & Data Partnerships – Strategic Growth & Revenue

New York, NY

Full-time

Hybrid

Director/Executive

$370K/yr - $475K/yr

8+ years exp

Ibotta is a leading performance marketing platform that connects brands with consumers through digital promotions. They are seeking a Vice President to drive strategic partnerships with major advertising agencies, focusing on joint business planning and revenue growth by aligning media and data solutions with partner priorities.

AppsCouponsE-CommerceMobileMobile AppsRetailService IndustryShopping

No H1B

Responsibilities

Lead strategic partnerships with senior agency and holding company stakeholders across investment, data, product, and marketing disciplines

Own joint business planning (JBP), data licensing, and commercial negotiations to accelerate platform adoption and long-term value

Collaborate cross-functionally with Sales, Marketing, Product, and Client Analytics teams to deliver tailored, high-impact programs and tools

Represent the voice of the agency to internal teams, shaping product innovation and go-to-market strategies

Drive measurable revenue growth by closing platform-wide deals, identifying upsell opportunities, and aligning with strategic advertiser needs

Develop and lead education, enablement, and communication programs across agency teams to promote innovation and advocacy

Monitor market trends, client needs, and competitive dynamics to inform partnership strategy and strengthen positioning

Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency, & A good idea can come from anywhere

Qualification

Agency partnershipsBusiness developmentAd tech salesDigital mediaData-driven marketingC-level relationshipsStrategic storytellingMarket trend analysisCross-functional leadershipCommunication skills