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Celigo · 6 days ago

Senior Product Marketing Manager

United States

Full-time

Remote

Senior Level

$140K/yr - $170K/yr

5+ years exp

Celigo is a modern Integration and Automation Platform (iPaaS) on a mission to simplify how companies integrate, automate, and optimize processes. They are seeking a Senior Product Marketing Manager to define the positioning, launching, and adoption of their platform in a competitive market, while collaborating across various teams to accelerate platform adoption.

Cloud ComputingData IntegrationInformation TechnologyPaaSSaaSSoftware

Responsibilities

Own the GTM strategy for the Core iPaaS Platform, balancing strategic positioning with day-to-day execution

Plan and deliver launches of new platform features and capabilities, ensuring cross-functional alignment and measurable business outcomes

Build clear, differentiated narratives that make the value of iPaaS and Celigo’s AI-driven features accessible to executives, practitioners, and partners

Deliver training, collateral, and tools that equip sales and partner teams to confidently position the platform

Maintain a strong understanding of the iPaaS and automation landscape. Collaborate with the competitive intelligence team and apply insights to refine positioning, launches, and enablement

Rally stakeholders across product, sales, demand gen, and customer success to align on priorities and execution

Integrate AI capabilities into broader messaging to highlight Celigo’s innovation and competitive edge

Develop blogs, case studies, webinars, and videos that build awareness, educate the market, and support demand generation

Amplify customer success stories to demonstrate real-world impact and build advocacy

Track the performance of GTM and launches, using data to optimize positioning and execution

Qualification

Product marketing experienceGTM strategyB2B SaaSAI tools applicationAnalytical mindsetIntegration market knowledgeCustomer-centric marketingPassion for technologyCommunication skillsCollaboration skills

Required

5+ years of product marketing experience in B2B SaaS, ideally with iPaaS, data platforms, workflow management, or enterprise software platforms

Proven track record driving GTM strategies and product launches that delivered measurable business impact

Strong grasp of integration and automation markets, with awareness of key competitors and the ability to translate insights into actionable positioning

Experience supporting enterprise and global GTM strategies

Exceptional written and verbal communication skills; able to turn complex technology into compelling narratives

Customer-centric marketer who deeply understands buyer personas, leverages qualitative and quantitative insights, and translates customer needs into compelling narratives

AI-forward thinker who actively explores and applies AI tools to improve marketing efficiency, personalization, and scale

Analytical mindset with experience leveraging data and market insights to guide decisions

Passion for technology, automation, and the opportunity to shape how a category-leading platform is seen in the market