Renewal by Andersen Metro & Midwest · 4 months ago
Digital Marketing Manager
New York, NY
Full-time
Onsite
Mid, Senior Level
$120K/yr - $140K/yr
6+ years expRenewal by Andersen is a company with over 100 years of tradition in quality and craftsmanship, focused on providing a better window and door replacement experience for homeowners. They are seeking a dynamic Digital Marketing Manager to lead brand growth through strategic storytelling and data-driven decision making, while building a high-performance marketing ecosystem across digital channels.
Construction
Responsibilities
Campaign Strategy & Execution: Design, implement, and optimize multi-channel campaigns across search, social, OTT, email, and display platforms
Data-Driven Decision-Making: Monitor digital KPIs, derive insights, and adjust strategies in real time for better ROI
Vendor Management: Manage digital vendors relationships and align with media experts to own and drive marketing results
Budget Ownership: Allocate and track digital budgets to maximize channel performance and resource efficiency
Collaboration: With the marketing team to brainstorm new and innovative growth strategies and marketing techniques
Tech Stack Management: Oversee marketing automation tools, CRM platforms, and analytics dashboards
Trend Analysis & Innovation: Stay ahead of digital marketing trends to introduce fresh, competitive strategies
Qualification
Required
Bachelor's degree in marketing, Communications, or a related field
6+ years in digital marketing, with at least 2 years in a managerial or leadership role
Hands-on experience with Google Analytics, Google Ads, Meta Ads Manager, CRM platforms, and email automation software
Ability to extract insights from dashboards and use them to shape campaign strategy
Strong understanding of what resonates across different digital platforms
Proven ability to manage external agencies, resolve conflicts, and drive shared accountability
Preferred
Google Ads, Salesforce, Meta Blueprint, or similar credentials are advantageous
Benefits
Full insurance package, including medical, dental, vision, and life insurance.
401(K) with company match percentage.
Student loan repayment program and student tuition reimbursement program.
Employee perks discount program.
PTO, paid holidays, and floating holidays!
Company
Renewal by Andersen Metro & Midwest
Be a Difference Maker. Be Renewal. Be You.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Chris Madden
Talent Acquisition Partner
Drake Ashley
Talent Acquisition Partner
Company data provided by crunchbase