E.L.F. BEAUTY · 1 day ago
Manager, Paid & Retail Media - e.l.f. Beauty
New York, NY
Full-time
Hybrid
Mid, Senior Level
$80K/yr - $110K/yr
5+ years expe.l.f. Beauty, Inc. is a leading cosmetics brand known for its commitment to clean, cruelty-free beauty. The Media Manager will design and execute impactful paid media plans, manage day-to-day execution, and optimize campaigns to drive ROI while enhancing brand visibility.
BeautyConsumer GoodsCosmeticsE-Commerce
Responsibilities
Develop campaign briefs for creative teams and agencies that integrate media best practices
Partner with agencies/vendors to develop tactical plans and test new opportunities
Identify trends and insights to maximize campaign performance
Apply strategic thinking and past hands-on experience to enhance media plans
Explore new strategies and whitespace opportunities to drive business growth
Collaborate closely with Commerce, Brand, Integrated Marketing, Sales, and agency partners to maximize ROI
Manage budget forecasts, purchase orders, and billing
Partner with analytics resources (internal and agency) to measure campaign effectiveness, optimize, and provide holistic reporting
Collaborate with media agencies on weekly, monthly, and campaign wrap reports to highlight key insights
Qualification
Required
BA/BS degree required
5+ years of media experience (agency background required)
Proven expertise across Affiliate, Search, Shopping, Social, and Display
Experience with retail media partners (Criteo, Roundel, UB Media, WMC, Amazon Ads)
Hands-on planning and execution across Google, TikTok, Meta, Snap, Pinterest, Reddit, OOH, TV
Strong background in Digital Media: SEM, Social Commerce (TikTok Shop, Affiliate), Retail Media (Sponsored Ads, Display)
Highly collaborative and an innovative, out-of-the-box thinker
Strong creative thinking with an eye for brand consistency
Critical thinking and problem-solving abilities
Advanced analytical skills (quantitative + qualitative) with strong attention to detail
Ability to synthesize complex data into actionable recommendations for executives
Proficiency in Microsoft Excel (intermediate level)
Thrives in a fast-paced, evolving environment while staying calm under pressure
Self-starter with strong initiative and independence
Strong presentation skills, including sharing campaign results in large-group settings
Collaborative team player who fosters shared learning within the organization
Benefits
Medical, dental, and vision insurance
A retirement savings plan
Gender neutral parental leave
Unlimited paid time off
Company
E.L.F. BEAUTY
E.L.F. Beauty is a cosmetics brand that offers professional makeup and beauty products to customers.
201-500 employees
Funding
Current Stage
Public CompanyTotal Funding
$729.12M2025-03-03Post Ipo Debt· $500M
2023-06-07Post Ipo Equity· $3.94M
2017-03-29Post Ipo Secondary· $225.18M
Leadership Team
Ekta Chopra
Chief Digital Officer
Recent News
The Motley Fool
2026-01-03
Global Cosmetics News
2025-12-30
The Motley Fool
2025-12-27
Company data provided by crunchbase