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Agoda · 1 week ago

Senior Data Analyst (Marketing Analytics, Bangkok Based, Relocation provided)

Los Angeles, CA

Full-time

Onsite

Mid, Senior Level

4+ years exp

Agoda is a leading online marketing company that focuses on travel, connecting people to destinations and experiences. The Senior Data Analyst role involves experimenting with marketing campaigns, analyzing data, and developing models for optimization.

Air TransportationE-CommerceHotelTourismTravelTravel Accommodations

Growth Opportunities

Responsibilities

Search: Experiment with text ads, bidding, and campaign structures on Google, Bing, Baidu, Naver, and other search engines. Adapt to new product features and roll out changes from successful tests

Display: Test, analyze, and optimize campaigns on Facebook, Twitter, Instagram, and others

Modeling: Analyze the vast amounts of data generated by experiments, develop models we can use for optimization, and build dashboards for account managers

Qualification

Statistical analysisData modelingA/B testingDigital marketingAdvanced ExcelData tools expertiseBusiness acumenIndependent operationCommunicationMentoring

Required

4–5 years of experience

Bachelor's Degree or higher from top university in a quantitative subject (computer science, mathematics, economics, engineering, statistics or science)

Excellent English communication

Advanced business acumen

Advanced statistical and analytical skills

Advanced Excel and data tool expertise (SAS, R, SPSS, Python, VBA, SQL, Tableau)

Leads A/B testing initiatives and interprets results for business impact

Operates independently, leads complex projects, and mentors junior analysts

Preferred

Experience in digital marketing

Academic research experience

Company

Agoda

Glassdoor4.2

Agoda is a digital travel platform that provides access to hotels and holiday properties including flights. It is a sub-organization of Booking Holdings.

Founded in 2005

Singapore, Central Region, SGP

5001-10000 employees