Vertex · 3 months ago
Senior Patient Marketing Manager, US Kidney - Pove
Boston, MA
Full-time
Hybrid
Senior Level
$138K/yr - $208K/yr
6+ years expVertex is a global biotechnology company that invests in scientific innovation, and they are seeking a Senior Marketing Manager for their US Kidney Business Unit to support the launch of Povetacicept. This role will be responsible for developing and executing patient marketing strategies, ensuring impactful engagement, and collaborating with various teams to drive awareness of their innovative treatments.
Computer Software
Responsibilities
Support the development and execution of patient marketing strategies, including patient education tools, digital assets, and community engagement campaigns. to support the launch of a new kidney disease therapy
Translate patient insights into compelling, compliant messaging and resources that resonate with diverse patient populations
Develops and updates marketing materials which are aligned with marketing strategy and business objectives (including branded websites, interactive visual aids, sales brochures, etc.)
Analyzes complex digital and print material usage metrics for performance reporting and assessing needs for future updates across brands
Manages agency partners to ensure budget is not exceeded and timely deliverables are executed
Represent patient marketing in brand planning, launch excellence, and lifecycle management discussions
Ensure consistency of messaging across channels and touchpoints, tailoring communications to patient needs and cultural considerations
Collaborates with brand leaders to ensure metrics are in place to measure the impact of tactics in field
Drives assets through internal Communications Review Committee process
Collaborate cross-functionally with the field, HCP Marketing, and disease education counterparts
Qualification
Required
Ability to understand all elements of brand strategy and role in executing that strategy
Broad understanding of regulatory rules and regulations with direct experience with communications review committee for review of tactics
Exhibits ownership and broad accountability for projects and internal assignments; understand when it is appropriate to flag issues to management
Ability to understand insights and the implications, and apply those insights to tactics, business problems, and opportunities
Experience in pharmaceutical marketing, or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
Proficient in launch planning, patient engagement strategy, and promotional initiatives
Strong understanding of the kidney disease landscape, including patient needs, treatment pathways, and advocacy dynamics
Bachelor's degree required; advanced degree (MBA, MPH, PharmD, or similar) preferred
Typically requires 6+ years marketing, consulting or agency experience in healthcare / biopharmaceuticals and demonstrated supervisory / management experience, or an equivalent combination of experience and education
Preferred
Specialty product launch experience
Work within highly competitive markets
Kidney experience
Benefits
Medical, dental and vision benefits
Generous paid time off (including a week-long company shutdown in the Summer and the Winter)
Educational assistance programs including student loan repayment
A generous commuting subsidy
Matching charitable donations
401(k)
Company
Vertex
Vendor intelligence that combs through your supplier, manufacturer, logistics data to detect where you're leaving money on the table.
2-10 employees
H1B Sponsorship
Vertex has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (27)
2024 (18)
2023 (7)
2022 (13)
2021 (5)
2020 (7)
Funding
Current Stage
Early StageCompany data provided by crunchbase