Apply on Employer Site

Activate Talent · 4 months ago

42713395522 - CRM Marketing Coordinator

United States

Full-time

Remote

New Grad, Entry Level

Activate Talent is seeking a CRM Marketing Coordinator to join their remote team. This role is focused on enhancing user engagement and loyalty through various marketing channels, including email, SMS, and Direct Mail, while collaborating with multiple departments to execute successful campaigns.

Staffing & Recruiting

Responsibilities

Collaborate with CRM, Analytics, Marketing, and CX to develop, collect, and distribute shared creative digital assets for digital relationship marketing channels

Write creative briefs for designers to execute email and direct mail campaigns that drive customer loyalty and revenue

Write compelling copy for SMS campaigns and sitewide promotional messaging

Upload email campaigns for delivery

Assist in testing implementation, analysis, and optimization of emails

Assist in creating segments within the email marketing platform

On a recurring basis, report on the top revenue-driving campaigns and overall CRM engagement metrics

Review competitor email campaigns and audit opportunities

Quality assurance of email campaigns with attention to detail and an eye for optimized execution of all campaigns

Responsible for submitting creative design requests and project managing the creative production and design feedback process in tandem with the Creative Project Manager

Performs other marketing and operational duties as assigned