Live! Casino & Hotel Maryland · 5 months ago
SVP of Marketing - Maryland
Live! Casino & Hotel Maryland is seeking a Senior Vice President of Marketing to lead the development and execution of marketing strategies that drive growth and success for the casino. The role involves overseeing branded marketing programs, public relations, and player development while managing the marketing department's budget and team development.
CasinoGamblingHotel
Responsibilities
Develops and manages the implementation of marketing plans for Live! Casino and Hotel
Leads the progression of marketing plans and adjusts these plans to ensure the successful achievement of the Casinos’ goals
Work with senior leadership to develop best in class strategies and processes for the Marketing, Finance and Operations teams, providing open and complete communications with all departments
Leads the development and growth of the marketing department team members
Directs the implementation and development of the Casinos’ branded marketing programs, player tracking and development programs
Develops and manages the budget for the marketing department
Leads the Casino effort in establishing it as a community leader through effective public relations and communications
Leads the Casino effort in developing cooperative marketing and operational efforts with local partners
Develops and trains staff, interviews for new hires and performs performance evaluations of direct reports and ensures timely, accurate and effective evaluations are completed on all members of the marketing department
Formulate and drive a strategy from identification and analysis of marketing issues. Create perspectives on business changes, and align conclusions with appropriate stakeholders
Structure and break down complex problems, develop hypothesis, drive analysis and deliver recommendations
Must embrace the Live 5 values of Clean, Safe, Fast, Friendly and Fun for the property
All other duties as assigned
Qualification
Required
Must be able to obtain and maintain a valid gaming license for the position as determined by the Maryland Lottery and Gaming Control Agency and Alcohol Beverage Control card
Bachelor's Degree from an Accredited Institution in a business-related field (i.e. Marketing, Finance, and Business) or equivalent experience required
Minimum ten (10) years of experience in operating Consumer Marketing programs in a high-volume hospitality environment, including conceptualizing, producing and executing these types of programs
Minimum 5 years' experience in a Senior Marketing Executive role serving in a principal (senior most) capacity at a large casino or integrated resort
Ability to analyze and interpret departmental needs and results
Ability to solve complex problems
Broad variety of tasks and deadlines requires an irregular work schedule
Experience in a high-volume company in the casino, entertainment/ hospitality industry
Strong written and oral communications skills
Strong interpersonal and collaborative skills
Strong Financial and budgeting skills
High degree of computer literacy with in-depth knowledge of PC and system applications common to casino & hospitality industries. Must be proficient in Microsoft Outlook, Word, Excel, Access, and PowerPoint
Strong data analytics experience in capacity as a marketing user
Preferred
An advanced degree is preferred
Benefits
Comprehensive group health benefits for full-time and part-time Team Members and their eligible dependents.
Free Basic Life Insurance
Free Short Term & Long-Term Disability
Generous retirement savings options
Paid Time Off
Tuition Reimbursement
On-site Wellness center for Team Members and eligible dependents (Maryland Property only)
Training and pathways for career growth
Robust Rewards & Recognition Programs
Annual Merit Based Pay Increases
Discretionary Performance Bonuses
Discretionary Service Bonuses
Free parking
Free food and discounted meals
Live! Hotel, Food & Beverage, and Entertainment Discounts
Company
Live! Casino & Hotel Maryland
The five-time AAA Four Diamond rated Live! Casino & Hotel Maryland opened in 2012 and is one of the largest and most luxurious commercial casinos in the country.
Funding
Current Stage
Late StageRecent News
2024-02-19
2024-02-19
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