Rational 360 · 7 hours ago
Director, Insights & Intelligence
Rational 360 is a leading, independently-owned, strategic communications and public affairs firm. They are hiring a Director, Insights & Intelligence to enhance their integrated data approach for clients, focusing on managing research projects and developing innovative research offerings that leverage data and AI.
Creative AgencyDigital MediaPublic Relations
Responsibilities
Lead end-to-end research projects, including analyses across the social, news and broadcast media landscape; as well as primary research vehicles such as surveys, focus groups and in-depth interviews
Spearhead research offerings at the intersection of data and AI. For example, this can include innovating the firm's capabilities around synthetic polling, AI-moderated qualitative sessions and/or generative engine optimization (GEO)
Manage relationships with sample providers, recruiting partners, and panel vendors to ensure high-quality respondent recruitment and data integrity
Participate in industry events, conferences, and networking opportunities to expand client relationships and stay abreast of market trends
Serve as a leader to junior staff and interns, providing training and quality control
Qualification
Required
5+ years of research experience, either in a marketing/communications or agency/consulting setting. This can include a background in opinion research, consumer insights and/or social listening
An aptitude for data storytelling and transforming raw findings into compelling insights, underpinned an ability to draft clear written communication, develop creative data visualizations, and deliver engaging presentations as well as survey results and crosstabs
History working directly with clients or internal stakeholders to translate complex needs into actionable research methodologies
Comfort driving multiple aspects of the research process, from drafting initial questionnaire or discussion guide documents, to packaging findings with thoughtful analysis
Experience with survey design and execution, mitigating response bias and ensuring accurate logic, quotas, and weighting setup
In addition to the management of individual vendors, this can include exposure to recruiting platforms (ex: Prolific, Respondent.io, User Interviews), participant panels (ex: Toluna, Dynata, Cint), syndicated databases (ex: Mintel, Statista, IBIS World) and programming/hosting technology (ex: Qualtrics, Alchemer, Forsta)
Familiarity with social listening and media intelligence, including proficiency with one or more related tools (ex: Brandwatch, Talkwalker, Meltwater, Quid, Audiense) and knowledge of Boolean search logic
Demonstrated ingenuity in pioneering AI-powered solutions to address business challenges
Strong attention to detail with the ability to handle multiple projects simultaneously
Benefits
Year-end bonuses
401K match
Medical, dental, and vision insurance
Paid time off
Paid holidays off
Paid family leave
Sick leave
Flexible work schedule
Professional development
Mentorship