Lyft · 21 hours ago
Product Marketing Manager, Lyft Healthcare
Lyft is a company focused on serving and connecting communities through innovative solutions. They are seeking a Product Marketing Manager to shape product roadmaps and lead marketing efforts aimed at acquiring customers in the healthcare, education, and transit sectors.
AppsMobile AppsRide SharingSoftwareTaxi ServiceTransportation
Responsibilities
Develop and drive a strategy for business-facing products in conjunction with the Product, Sales, and Marketing teams, including but not limited to go-to-market plans, sales enablement, competitive analysis, customer segmentation, product positioning, and messaging
Lead customer adoption, usage, and loyalty of products like Concierge and Concierge API with clear product positioning, naming, launch, onboarding, and marketing programs
Be the voice and expert of personas within our target industries to influence the roadmap
Work cross-functionally with Product, Design, Brand, Support, etc. to fuel ongoing product adoption and go-to-market launches
Identify new types of features based on customer research, competitive analysis, and market trends
Drive cross-functional, cross-channel marketing efforts to meet the growth objectives associated with ongoing product initiatives
Qualification
Required
Bachelor's degree
5+ years experience in product marketing
2+ years experience in B2B marketing
Analytical thinker with experience in data-driven marketing
Strong interpersonal skills with the ability to collaborate and work cross-functionally with analytical, creative, and technical teams
Experience in applying market insights to inform and optimize the product experience
Sales enablement experience
Strong Excel and analytical skills
Very strong written communication skills
Thrives in a fast-paced environment with a bias towards action
Preferred
Experience working on Healthcare, SaaS or API products a plus
SQL skills a plus
Benefits
Great medical, dental, and vision insurance options with additional programs available when enrolled
Mental health benefits
Family building benefits
Child care and pet benefits
401(k) plan to help save for your future
In addition to 12 observed holidays, salaried team members have discretionary paid time off, hourly team members have 15 days paid time off
18 weeks of paid parental leave. Biological, adoptive, and foster parents are all eligible
Subsidized commuter benefits
Lyft Pink - Lyft team members get an exclusive opportunity to test new benefits of our Ridership Program
Company
Lyft
Lyft is a leading ride-hailing service offering car rentals, bike, and scooter-sharing through its mobile app for convenient transportation.
H1B Sponsorship
Lyft has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (137)
2024 (100)
2023 (132)
2022 (287)
2021 (266)
2020 (281)
Funding
Current Stage
Public CompanyTotal Funding
$5.76BKey Investors
FidelityMagna InternationalCapitalG
2025-09-03Post Ipo Debt· $450M
2024-02-21Post Ipo Debt· $400M
2021-02-01Post Ipo Equity
Recent News
2026-01-22
2026-01-22
2026-01-22
Company data provided by crunchbase