Hinge Health · 4 hours ago
Growth Marketing Manager, Direct Mail
Hinge Health is a company focused on automating care for joint and muscle health. They are seeking a Growth Marketing Manager to lead their direct mail acquisition channel, driving strategy and optimization while collaborating with cross-functional teams to achieve topline targets.
Health CareMedicalTherapeutics
Responsibilities
You’ll focus on building, scaling, and evolving direct mail marketing campaigns for our prospective members, optimizing targeting, mailer formats, content and increasing conversion rates
You’ll manage and allocate a significant marketing budget with precision and accountability, collaborating closely with Finance, Accounting and Procurement to align budgets with topline expectations and ensure cost-effectiveness
You’ll use data and best practices to build a strategy and framework to define and prioritize your efforts, analyzing key metrics (e.g., conversion rates, ROI) and adjust your strategies based on data-driven insights
You’ll identify, secure and manage the internal and external resources needed to fully optimize the direct mail channel to build rapid momentum in the growth and evolution of Hinge Health’s acquisition efforts
You’ll monitor and report on campaign performance, insights and tests results to stakeholders and executive leadership
You’ll stay current with trends in direct mail, consumer behavior, and emerging technologies to continuously refine acquisition strategies
Qualification
Required
8+ years of experience in growth, performance, or direct response marketing; paid channel experience is a requirement, direct mail channel ownership strongly preferred
Demonstrated success driving new customer acquisition using segmentation, personalization and triggered communications
Experience driving impact through creative and copy experimentation, including productive partnerships with design teams
Strong analytical skills, with the ability to interpret data to create actionable marketing strategies
Ability to prioritize projects and handle multiple tasks efficiently
Motivated and energetic, proven ability to work independently, learn quickly and drive toward defined goals and targets
Preferred
Experience overseeing budgets of $10M+
Demonstrated experience working within highly regulated industries (e.g., healthcare, financial services)
Experience with large-scale vendor management and contract negotiations
Knowledge of postal regulations, print production processes, or logistics
Previous experience integrating offline (direct mail) and online (digital) channel strategies
Proven success implementing automated direct mail technologies or vendors
Benefits
Comprehensive medical, dental, and vision coverage
Help with gender-affirming care
Tools for family and fertility planning
Travel reimbursements if healthcare isn’t available where you live
Traditional or Roth 401k retirement plan options which include a 2% company match
Modern life stipends
Company
Hinge Health
Hinge Health is a digital clinic for joint, and muscle care, pelvic pain, bowel, and bladder control.
H1B Sponsorship
Hinge Health has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (18)
2023 (9)
2022 (17)
2021 (13)
2020 (7)
Funding
Current Stage
Public CompanyTotal Funding
$1.03BKey Investors
Bessemer Venture PartnersInsight PartnersAtomico
2025-05-22IPO
2021-10-28Series E· $400M
2021-10-28Secondary Market· $200M
Recent News
2025-12-24
2025-11-24
2025-11-19
Company data provided by crunchbase