Sotheby's · 3 hours ago
CRM Data Analyst
New York, United States
Full-time
Hybrid
Mid Level
$130K/yr - $150K/yr
4+ years expSotheby's is the world’s premier destination for art and luxury, promoting access to exceptional art through various channels. The CRM Data Analyst role involves uncovering insights from customer and transactional data to drive acquisition, engagement, and retention, while transforming data into narratives that inform marketing strategy.
ArtCollectiblesEventsRetail
No H1B
Responsibilities
Partner with CRM and Marketing teams to analyze customer engagement and lifecycle performance, uncovering insights that drive personalization and retention
Design and interpret A/B and multivariate tests to optimize campaign effectiveness (content, frequency, targeting, and timing)
Build and maintain Tableau dashboards that visualize KPIs, campaign performance, and customer journey trends across channels
Collaborate with Data and Engineering teams to ensure Segment CDP, Snowflake, and Adobe Analytics data are reliable and actionable for marketing use
Develop advanced segmentation and audience strategies based on behavior, demographics, and transactional data
Communicate insights and recommendations to senior leadership through compelling storytelling and visualization — connecting data to marketing impact
Support the development of CRM and email health models to track deliverability, engagement, and conversion performance
Partner cross-functionally with Product, Business Operations, and Finance to measure marketing’s contribution to customer growth and revenue
Proactively identify trends and opportunities to improve campaign performance and customer retention
Ensure data accuracy and maintain consistent definitions of KPIs across teams
Build strong relationships across departments, translating complex analytical findings into clear business recommendations
Qualification
Required
Bachelor's degree in Business, Marketing, Statistics, or a related field, and 4+ years of experience in CRM, marketing analytics, or customer insights
Hands-on expertise in SQL (Snowflake), Tableau, and Excel; comfortable working with large and complex datasets
Experience with Adobe Analytics and Segment CDP (or similar marketing data platforms)
Deep understanding of email marketing, customer segmentation, personalization, and lifecycle optimization
Strong grasp of A/B testing design, incrementality measurement, and marketing attribution approaches
Excellent communication and storytelling skills — ability to translate data into insight for both marketing and executive audiences
Skilled at data visualization and presentation (PowerPoint proficiency preferred)
Ability to thrive in a fast-paced, agile environment with shifting priorities
Strong sense of ownership, organization, and accountability across multiple concurrent projects
Ability to work onsite 2 days per week (Tue/Thu)
Sponsorship not available for this role
Preferred
Familiarity with Marketing Mix Models or predictive modeling frameworks is a plus
Experience with enterprise analytics tools such as Adobe Analytics or Google Analytics
Benefits
Discretionary bonus
Competitive benefits package
Company
Sotheby's
Established in 1744, Sotheby’s is the world’s premier destination for art and luxury.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Mike Goss
CFO
Cynthia Houlton
Global Head of Demand Generation & Marketplace Luxury Division
Recent News
2025-12-30
2025-12-16
Company data provided by crunchbase