PMG ยท 2 days ago
SEM Senior Associate
Dallas, TX
Full-time
Onsite
Mid Level
3+ years expPMG is a global independent marketing services and technology company recognized for its innovative work culture. The SEM Senior Associate will manage account implementation, optimize paid search campaigns, coach junior team members, and maintain client relationships to meet performance goals.
AdvertisingBrand MarketingContent MarketingCreative AgencyDigital Marketing
Responsibilities
Managing of feed-based campaigns for retail accounts
Using best practices and tools, create new paid search (SEM) campaigns to achieve client performance goals
Optimize paid search (SEM) campaigns on a daily, weekly, and monthly basis to achieve performance goals
Manage the execution of search marketing campaigns & ad groups, including setup, analysis, optimization, monitoring, reporting, budget pacing & forecasting, keyword research and expansion
Optimize campaign/program performance through continuous testing & analysis of performance opportunities - Assist in budget management of all assigned paid search accounts and make recommendations for continuous improvement
Responsible for the building and maintenance of reports using search platform data as well as data from additional sources
Maintains awareness of SEM Industry trends and impact to client & assigned accounts
Leverages PMG's proprietary technology platform Alli to drive business results and impact for clients
Qualification
Required
3+ years related paid search experience
Strong baseline Paid Search knowledge in testing and campaign management
In-platform management across Paid Search engines
Strong verbal and written communication skills
Strong team player
Strong analytical skills with proficiency in Microsoft Excel and basic understanding of SQL
Self-motivated and likes to learn new tools and technology
Experience with retail focused Performance Max campaigns
Benefits
Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
Parental Leave: We provide paid parental leave to support your family during important life events.
Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
Fertility and Family Support: Access fertility benefits for all team members and their spouses.
Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
Pet Insurance: Protect your pet's health and your finances.
Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
Commuter Benefits: Access support for travel and commuting needs, where available.
Annual Bonus: All employees are eligible for an annual bonus.
Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.
Company
PMG
PMG is a digital agency.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
George Popstefanov
CEO/Founder
Andrea Terrassa
Chief Operating Officer
Recent News
2025-11-12
2025-11-11
Company data provided by crunchbase