Electronic Arts (EA) · 1 day ago
Specialist, CRM Strategy - EA SPORTS FC
Orlando, FL
Full-time
Hybrid
Entry Level
1+ years expElectronic Arts (EA) creates next-level entertainment experiences that inspire players and fans around the world. As a Specialist in CRM Strategy, you will support communications and player engagement efforts for EA SPORTS FC, ensuring campaign execution and providing valuable insights through reporting.
ComputerMobilePublishingVideo GamesWeb Development
Responsibilities
Campaign Execution: Support email, in-game, push, and web campaigns, including copywriting, QA, scheduling, audience targeting, and asset management
Content & Calendar Management: Maintain campaign calendars, briefs, documentation, forecasting, and approvals to keep projects on track and stakeholders aligned
Reporting & Insights: Produce multi-channel reports on performance and audience health, highlighting trends and opportunities for optimization
Process Support: Build and improve workflows, templates, and documents that increase efficiency and consistency across campaigns
Data Utilization: Use data and analytics to inform campaign recommendations, identify audience growth opportunities, and monitor list health
Collaboration: Partner with brand, creative, production, analytics, and support teams to align on goals, deliverables, and timing
Quality Control: Ensure accuracy and consistency in all CRM outputs through careful proofing, testing, and process checks
Trend Spotting: Stay up to date on sports, gaming, and digital marketing trends, contributing fresh ideas for campaigns and reporting practices
Qualification
Required
Bachelor's degree (or equivalent) in Marketing, Business, Communications, Sports Management, or a related field
1–2 years in CRM, digital marketing, or campaign coordination (internships and contract roles included)
Familiarity with CRM or email marketing platforms, with comfort working with data in Excel or Google Sheets
Familiarity with soccer and EA SPORTS FC, with knowledge of gaming culture and fandoms as an advantage
Benefits
Healthcare coverage
Mental well-being support
Retirement savings
Paid time off
Family leaves
Complimentary games
Company
Electronic Arts (EA)
Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story.
10001+ employees
H1B Sponsorship
Electronic Arts (EA) has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (139)
2024 (105)
2023 (207)
2022 (233)
2021 (198)
2020 (145)
Funding
Current Stage
Public CompanyTotal Funding
$2.2MKey Investors
TCVTrip Hawkins
2025-09-29Private Equity
2025-09-29Acquired
2019-01-01Post Ipo Equity
Leadership Team
Marija Radulovic-Nastic
Chief Technology Officer (CTO)
Laura Miele
COO & EVP of marketing, commercial
Recent News
Sports Business Journal
2026-01-06
Ars Technica - All content
2026-01-06
Asharq Al-Awsat
2026-01-06
Company data provided by crunchbase