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McGuireWoods LLP · 1 week ago

Manager, Marketing Tech Operations

Houston, TX

Full-time

Hybrid

Senior Level

5+ years exp

McGuireWoods is a leading law firm that is hiring a Manager of Marketing Technology Operations. This role serves as a subject matter expert on marketing technology platforms, providing analytical support to execute strategic marketing initiatives and optimize workflows.

ConsultingLegalProfessional Services

Hiring Manager

Kristal Bustillo, MBA

Responsibilities

Serves as the administrator for the firm’s intelligence and experience management profiling platform – including recommending and implementing configuration changes, acting as a liaison with the technical team and vendor, and monitoring and addressing data imports and integrations

Configure and maintain experience management software settings, user permissions, and workflows

Collaborate with business stakeholders to align platform capabilities with strategic goals

Work alongside various groups within the firm to understand and outline data needs to meet business objectives and showcase actionable intelligence for all firm users

Operate as the department’s lead for operational needs relating to programs, campaigns, and strategic initiatives, as well as department-wide operations

Train and mentor junior team members and direct reports

Manage technology integrations and support building of pathways and connectors of data to and from various resources and programs

Develop processes, procedures, and best practices surrounding the use of the firm intelligence platform and other firm systems to drive operational efficiency and user adoption

Monitor system performance and troubleshoot issues

Streamline the administration of platforms and collaborate with users to implement product enhancements and advanced feature rollouts

Identify and analyze firm marketing activities in order to track the firm’s return on investment and suggest steps to improve ROI

Assist with the establishment and management of marketing budgets for departments, industry teams, offices, anchor clients, and firmwide, including processing invoices and expenses, reviewing budget history, assisting with budget development, and ensuring deadlines are met

Liaise with software vendors for updates, support, and feature requests

Monitor vendor communications for updates on new releases, known issues, service disruptions, and scheduled maintenance, and proactively share relevant information with internal users to ensure awareness and preparedness

Qualification

Experience management systemsSQLAPIsData visualization toolsLitera FoundationChange managementData management best practicesClient service skillsMultitasking skillsCommunication skillsTime managementOrganizational skills

Required

Bachelor's degree required in a relevant field of study along with 5 years' experience in a similar role preferably within a professional services organization

Experience working with software and within software development, with particular emphasis on experience management systems

Experience in change management and user adoption strategies

Knowledge of data management best practices

Meticulous attention to detail with an ability to manage multiple projects

Excellent communication abilities and strong client service skills

Comfortable with ambiguity

Ability to translate information into actionable intelligence

Ability to analyze situations and make decisions quickly and effectively

Excellent interpersonal and verbal/written communication skills to effectively navigate a diverse group of attorneys and staff

Excellent time management, organizational and multitasking skills

High competency in Microsoft Excel and Microsoft Word

Preferred

Advanced degree a plus

Experience using Litera Foundation highly preferred

Knowledge of and experience with SQL, APIs, data visualization tools and scripting languages a plus

Benefits

Excellent benefits

Hybrid remote option allowing flexibility and work-life balance

Company

McGuireWoods LLP

Glassdoor4.0

McGuireWoods, one of the world’s leading law firms, has earned the loyalty of its many longstanding clients with deep and broad legal experience; a passion for understanding their businesses and markets; innovative delivery of practical, business-minded solutions; and unmatched service.

Founded in 1834

Richmond, Virginia, USA

1001-5000 employees