Kepler · 2 days ago
Senior Analyst, Data Strategy & Analytics
NYC Metro Area
Full-time
Hybrid
Mid, Senior Level
$74K/yr - $89K/yr
2+ years expKepler is a data-driven marketing agency recognized as one of the Best Places to Work in 2022. The Senior Analyst, Data Strategy & Analytics will play a critical role in ensuring client success by reporting on digital campaign performance, mining insights, and leveraging marketing technology to address data challenges.
ConsultingDigital MediaMarketing Automation
Responsibilities
Partner with clients and internal teams to understand business and marketing goals, leveraging analytics to advance these goals
Help design and execute tests to quantify the impact of marketing campaigns, leveraging advanced statistical and programming techniques and working with partners to ensure media best practices are adhered to
Develop and execute against a queue of custom analyses to uncover insights that support media optimizations and/or resulting client recommendations
Deploy best practices in media/site tracking and customer data management to maximize data availability and cleanliness to enable deep analysis
Build and regularly update forecasts for media performance based on conversion targets and/or available budget and communicate their ability to accurately predict performance based on basic statistics metrics observed
Establish and maintain data connections for clients leveraging data visualization tools such as Datorama
Provide recommendations for data visualizations and develop ad hoc client-facing reporting and visualizations leveraging Excel, PowerPoint and Python to illuminate insights
Assist in automating reporting processes that enable the business to scale, gaining a thorough understanding of major media platforms and how to collect data from each
Learn about, and leverage, Adtech/Martech capabilities via vendor research, training, and use case development
Become an expert on your client’s tech stack and how data assets are leveraged for targeting and measurement
Qualification
Required
2+ years of experience in paid media/marketing analytics, statistics, digital media buying, engineering or ad tech
Strong background in analytics / statistics with experience working with big data sets
Knowledge of programming languages to aid in analysis (e.g. SQL, Python)
Experience with visualizing data within online platforms (e.g., Datorama, Looker, PowerBI) and/or the Microsoft Office Suite
Excellent communication and presentation skills with strong ability to create and build relationships
Ability to apply innovative thinking to solve complex client marketing challenges
Ability to self-manage, juggle multiple priorities, and pay close attention to details
Ability to contribute to fast-paced, entrepreneurial, team-based environment
Preferred
Some knowledge of digital marketing measurement solutions (e.g. MMM, Attribution, Lift / Incrementality Testing, Data Clean Rooms)
Site Analytics experience (GA4 / Adobe)
Appetite for learning new technologies and interest in automating workflows through the use of AI
Benefits
Healthcare/Dental/Vision
Unlimited PTO
401k Contributions
$75/mo Wellness Stipend
$100/mo Mobile Phone Stipend
$50/mo Internet Stipend
$500/yr Annual Learning Stipend
$2,000/yr Annual Tuition Stipend
One-time $200 New Hire Home Office Equipment Stipend
Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave
Annual Work From Anywhere 4 weeks per year
Company
Kepler
We’re on a mission to demystify the digital universe.
501-1000 employees
H1B Sponsorship
Kepler has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (1)
2022 (1)
2021 (1)
2020 (2)
Funding
Current Stage
Late StageTotal Funding
unknown2018-04-04Acquired
Leadership Team
Remy Stiles
Global CEO
Rick Greenberg
CEO
Recent News
2025-09-04
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2025-09-04
2025-09-04
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