Luma Health · 1 week ago
Growth Marketing Manager
United States
Full-time
Remote
Mid, Senior Level
$100K/yr - $125K/yr
5+ years expLuma Health is a healthcare technology company focused on improving patient care experiences. They are seeking a Growth Marketing Manager to drive enterprise account growth through strategic ABM campaigns and performance-focused paid programs, working closely with various teams to ensure alignment and effectiveness in marketing efforts.
AppsElectronic Health Record (EHR)Health CaremHealthSchedulingUnified Communications
Responsibilities
Partner with Sales to identify, prioritize, and engage high-value strategic accounts and move them deeper into the funnel
Design and execute personalized, multi-threaded campaigns for buying groups across channels (common channels like email, LinkedIn, retargeting, etc,., but also want you to think out of the box. See creative channels below)
Track engagement at the account and buying group level. Use account insights and intent data to focus efforts on the highest-potential opportunities. Work with marketing ops to show ROI
Ensure ABM campaigns complement mid-market programs led by the Demand Gen Manager, avoiding duplication and maximizing funnel coverage
Manage and optimize paid campaigns that support ABM and broader demand generation efforts
Track campaign performance and ROI, ensuring every dollar spent drives measurable pipeline impact
Work with Demand Gen Manager to integrate paid programs into ongoing campaigns and nurture sequences
Partner with cross-functional teams (Demand Gen, Product Marketing, Brand, Creative, Events, CM, Sales) to align messaging and campaigns
Work with our Linkedin Ad rep to measure success based on pipeline contribution, opportunity creation, and ARR growth, not vanity metrics
Share insights and optimize campaigns iteratively, balancing strategy and execution
Qualification
Required
5+ years in B2B demand generation, ABM, or growth marketing
Experience designing ABM campaigns and working closely with enterprise sales teams
Familiarity with paid media channels (LinkedIn, Google, retargeting, etc) and performance optimization
Strong analytical mindset; comfortable measuring campaign impact on pipeline and ARR
Highly collaborative with excellent project management and communication skills
Takes massive ownership to drive project strategy AND execution
Preferred
SaaS experience preferred
Healthcare experience a bonus
Benefits
Competitive Health Benefits: Luma Health covers 99% of the employee and 85% of the dependent premium costs.
Work Life Balance
Flexible Time Off
Wellness Programs
Discounted Perks
401(k) and Company Equity
Company
Luma Health
Luma Health offers patient access, revenue cycle management, and patient relationship management.
51-200 employees
H1B Sponsorship
Luma Health has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (2)
2023 (2)
2022 (7)
2021 (9)
Funding
Current Stage
Growth StageTotal Funding
$159.1MKey Investors
FTV CapitalPeakSpan CapitalU.S. Venture Partners
2021-11-23Series C· $130M
2019-08-27Series B· $16M
2018-05-22Series A· $6.33M
Leadership Team
Adnan Iqbal
Co-Founder & CEO
Aditya Bansod
Co-Founder & CTO
Recent News
Columbia West
2026-01-06
2025-11-25
2025-11-13
Company data provided by crunchbase