Senior Director of Marketing jobs in United States
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Cleveland Institute of Art · 4 months ago

Senior Director of Marketing

The Cleveland Institute of Art (CIA) seeks a Senior Director of Marketing and Communications to lead the vision and execution of their marketing, communications, and branding efforts. This role is both visionary and hands-on, focusing on advancing enrollment, fundraising, and community engagement while ensuring the institution's marketing supports its priorities.

Higher Education

Responsibilities

Lead the vision and execution of marketing, communications, and branding efforts
Serve as a trusted advisor to the Vice President and senior leadership
Guide CIA’s brand strategy and ensure consistent, compelling, and authentic voice across all platforms
Oversee a dynamic team responsible for storytelling, digital engagement, advertising, and communications
Cultivate a collaborative and high-performing culture where creativity and strategy go hand-in-hand
Design multi-year marketing initiatives
Monitor trends in higher education and the arts
Use data-driven insights to refine campaigns that drive measurable results
Act as a key connector—partnering with faculty, staff, students, and community stakeholders to amplify CIA’s distinctive strengths and ensure marketing directly supports institutional priorities

Qualification

Brand strategyDigital mediaCommunications strategyMulti-channel campaignsLeadership experienceData-driven insightsCommunity engagementCreative environmentStorytelling

Required

Deep knowledge of branding, digital media, and communications strategy
Proven leadership experience managing teams and multi-channel campaigns
Ability to design multi-year marketing initiatives
Experience monitoring trends in higher education and the arts
Ability to use data-driven insights to refine campaigns that drive measurable results
Experience partnering with faculty, staff, students, and community stakeholders
Strong storytelling skills
Experience in digital engagement and advertising
Ability to cultivate a collaborative and high-performing culture

Benefits

Paid time off accrual
13 paid holidays
Additional time off while the college is closed during winter break
Health and dental insurance
Life and disability insurance
403B retirement contribution
Tuition remission
Free campus parking
Inter-museum council discounts

Company

Cleveland Institute of Art

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Cleveland Institute of Art is a school in Cleveland.

Funding

Current Stage
Growth Stage

Leadership Team

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John Tortelli, CPA
Vice President for Business Affairs & Chief Financial Officer
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Company data provided by crunchbase