DICK'S Sporting Goods · 11 hours ago
Local Marketing Manager, Golf Galaxy
Coraopolis, PA
Full-time
Onsite
Mid, Senior Level
5+ years expDICK’S Sporting Goods is committed to positively impacting lives through sports and seeks a Regional Marketing Manager to enhance brand awareness and customer engagement. This role involves developing local marketing initiatives, fostering community partnerships, and leading local store managers to achieve regional business goals.
Consumer GoodsE-CommerceSporting GoodsSports
Responsibilities
Develop and execute local marketing programs that ladder up to our overarching brand campaigns and strategic initiatives and shared regional goals
With deep knowledge of local markets, provide market intelligence to influence strategies that build brand sentiment, drive sales, and increase Customer Lifetime Value
Track competitor activities and synthesize learnings into monthly reports. Develop and execute strategies to protect and increase market share
Collaborate with GO marketing team to develop strategies & messages that will resonate with local Athletes and drive traffic to the new store
Partner with the national marketing team to effectively communicate campaigns, media buys and initiatives to the Store teams
Evaluate the effectiveness of local marketing strategies, tactics, and programs and provide feedback to influence the evolution of programs, systems, and processes
Drive traffic & revenue by cultivating strong relationships in the community through negotiating sponsorships with sports organizations from youth to collegiate
Promote our assets (such as GameChanger, Sideline Swap, In-Store Services, assortment, promotions) to sponsorship partners and in the local community to enhance the Athlete experience and leverage our competitive advantage
Actively build and support local partnerships and own local relationship for national partnerships and activating the partnership in the local market
Collaborate with the National Partnerships and Activations team on event strategies, tactical plans and post-event analysis for programs like Licensed Hot Market, product launches, appearances, etc
Manage tiered giving program within territory
Serve as local representative for DICK’S Foundation by nominating leagues, teams and organizations in need of Foundation grants and distributing the grant upon approval
Deliver level of excellence and professionalism on all relationships, events, and programs. Be the face of our brand in your local community
Manage Regional Marketing Budget for designated markets, ensuring cost-effectiveness and ROI
Develop relationships with vendors, sales reps, and service organizations that do business with our company
Serve as approved media trained Associate capable of talking to media on behalf of DICK’S as needed
Lead Local store managers responsible for building community relationships and activating strategies that uniquely position Golf Galaxy within the chain and marketplace
Provides leadership and professional development to ensure that they and larger Golf Galaxy Marketing team develop skill sets and meets or exceed team and company goals
Lead cross-functional initiatives designed to drive Local marketing opportunities and coach/education cross-functional business partners
Qualification
Required
Bachelor's Degree in Marketing, Advertising, Business Administration or Communications
5-7 years experience, including 3-5 years of related experience as a regional or company merchandise or marketing professional in a retail or multi-unit environment
Possess a valid driver's license
Successfully pass comprehensive criminal background and motor vehicle checks
Excellent interpersonal and team building skills
Flexible availability in work schedule including some nights, weekends and holidays. Some travel within territory required
Ability to multi-task and work independently in a fast-paced environment
Company
DICK'S Sporting Goods
Dick's Sporting Goods is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
$3.5B2025-06-06Post Ipo Debt· $2B
2022-01-14Post Ipo Debt· $1.5B
2002-10-16IPO
Leadership Team
Edward W. Stack
Chief Executive Officer & Founder
Lauren Hobart
President and CEO; Member of Board of Directors
Recent News
2026-01-18
Company data provided by crunchbase