ECS Tuning · 4 months ago
Brand Manager - Turner Motorsport
ECS Tuning
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expECS Tuning is a leading e-commerce company in the automotive aftermarket parts industry, seeking a Brand Manager for Turner Motorsport. This role involves setting strategic direction, managing product development, and ensuring financial performance, while collaborating with various teams to enhance the customer experience and brand integrity.
AutomotiveLogistics
Responsibilities
Set strategic direction for Turner Motorsport that aligns with its value proposition & mission. Deliver on the strategic vision via flawless execution and cross-functional collaboration
Create an annual, quarterly, and monthly budget for TMS. Responsible for delivering on weekly, monthly, quarterly goals for Revenue, Gross Profit $, and Gross Margin %
Develop and execute growth strategies for Turner In-house brand (IHB) on turnermotorsport.com and across all EAH banners, driving brand differentiation, revenue growth, and margin expansion
Set the product roadmap and priorities for product development, work in partnership with R&D to ensure that we are improving time-to-market while balancing revenue and margin potential
Consistently launch exciting new products with innovative design, unique features, and market-leading quality
Continuously evaluate and enhance processes, products, and services to maintain a competitive edge without compromising on quality
Define, facilitate, and manage the product lifecycle for all house brand products
Lead efforts on Turner Motorsport to develop a curated product catalog (in-house brand and third party) that aligns closely with the needs of the enthusiast in the BMW market. Deliver a best-in-class shopping experience through search, browse, cross-sells and up-sells online and through phone sales
Ensure timely updates to the catalog that keeps pricing, photos, descriptions up to date and accurate, pairing exciting replacement and performance products with SEO rich copy to enhance Turners organic SEO rankings
Work closely with the S&P team to forecast and ensure we keep the right level of product in-stock to serve projected demand while weighing the inventory carrying cost. Work closely with S&P to negotiate COGS, Co-Op, and other marketing programs
Work closely with the Marketing team to create inspiring go-to market strategies for new products, creating compelling emails and social media campaigns targeted at our customers
Responsible for vendor relationships, building a strategic roadmap in partnership with them on both new and existing products, creating win-win partnerships, and responding to vendors in a timely manner
Maintain company brand integrity across all product lines, advertising and all other internal and external communications as it pertains to the respective brands. Facilitate the resolution of any quality issues with the website or products listed on the site, with a key focus on Turner brand integrity
Responsible for pricing strategy that enables us to compete in the marketplace but also helps deliver on Gross Margin Rate and Gross Profit Dollar planned targets
Qualification
Required
True BMW Enthusiast!
Profound knowledge and passion for BMWs and enthusiast trends
Bachelor's Degree in Business
8–10 years of progressive responsibility leading a team to accomplish projects in a fast-paced environment
Highly organized and comfortable dealing with the complexities of working with varied teams and serving enthusiast markets across multiple banners
Strong written and oral communication skills. Can comfortably give and receive constructive feedback
Extremely collaborative. Comfortable with influencing change and working across a matrixed organization; not afraid to course correct when things are challenging
An analytical decision maker proficient in data analysis. Creative problem solver
Detail-oriented with impeccable work quality
Prior experience with Paid & Organic SEO
Must have a can-do attitude and be able to work independently and collaboratively with other team members across the organization
Results-oriented, metrics-driven leader. Possesses a continuous improvement mindset with strong analytical skills
Demonstrated capability of using technology to enhance and optimize processes and controls
Proficient in Microsoft Office, Excel, web-based databases, and general computer skills
Company
ECS Tuning
ECS Tuning specializes in the distribution of VW / Audi / BMW / Mini / Mercedes-Benz / Porsche
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2014-08-07Private Equity
Company data provided by crunchbase