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Searchbloom · 4 months ago

SR. SEO Specialist

Draper, UT

Full-time

Onsite

Senior Level

5+ years exp

Searchbloom is an established and growing company with a start-up atmosphere, seeking an experienced SEO Specialist to join their team of digital marketers. The role involves identifying, documenting, and prioritizing SEO issues for clients, while also designing and executing creative SEO strategies to enhance online marketing efforts.

AdvertisingE-CommerceMarketingSEO

Growth Opportunities

Responsibilities

Audit partner websites using a suite of SEO tools

Write Point of View (POV) documentation to convey information about SEO issues to our partners

Identify opportunities for SEO tasks that would provide the most benefit to our partners and prospects

Prioritize opportunities by difficulty, cost, and impact to a website’s success. Communicate this to internal and external stakeholders including whether a budget increase is warranted

Work with cross-functional teams to plan, implement, and improve campaign performance aligned with client goals and initiatives

Manage day-to-day campaign activity and client deliverables

Join phone calls as the SEO expert, to educate participants and answer questions about your strategic recommendations

Educate clients on SEO best practices

Develop new SEO strategies that support online marketing efforts

Execute SEO strategies, Keyword research, On-page optimization, Link growth strategy, Technical analysis, Competitive Analysis, and reporting

Perform quality assurance on SEO deliverables completed by SEO technicians

Drive innovation and implement testing strategies to continually uncover opportunities for optimization, enhance learning, and improve performance

Monitor and evaluate the effectiveness and success of efforts, measuring actual results against desired outcomes

Find opportunities to improve the team, the company, our processes, and our clients, and take initiative to make them happen. Be a self-starter, unafraid to challenge the status quo

Qualification

SEO strategy developmentTechnical SEO solutionsAnalytics tools proficiencyClient-facing experienceHTMLCSSJavaScriptProject management skillsMicrosoft Office SuiteGoogle DriveCommunication skillsTime management

Required

5+ years of experience in SEO executing organic search campaigns

Client facing experience at an agency

Outstanding communication skills and the ability to effectively convey what's most relevant and meaningful for various audiences within the client organization, including the C-Suite, marketing team, finance, and IT teams

Proficient in Microsoft Office Suite & Google Drive

Microsoft Excel/Google Sheets Expert

Ability to identify and recommend solutions to technical SEO issues including but not limited to page elements, CMS, information architecture, URL structure, and server-related issues

Strong experience with industry-standard tools such as Ahrefs, Moz, Majestic, SEMRush, Google Search Console, Google Analytics, Screaming Frog, BrightLocal, and plenty more

Ability to manage and prioritize many projects and deadlines concurrently while also managing internal and external expectations

Have a firm understanding of how marketing channel strategies work together, including paid search, social media, and email marketing

Experience developing, managing, executing, and measuring SEO campaigns for medium-to-large brands and eCommerce websites

Excellent knowledge of search engine criteria/algorithm updates (Panda, Penguin, Pigeon, Fred, RankBrain, BERT, etc.)

Exceptional analytics, project management, and organizational skills

Fundamental understanding of HTML, CSS, and JavaScript