IXL Learning · 2 weeks ago
Manager, Product and Content Marketing
San Mateo, CA
Full-time
Hybrid
Mid, Senior Level
$150K/yr - $175K/yr
9+ years expIXL Learning, developer of personalized learning products used by millions of people globally, is seeking a full-time Product and Content Marketing Manager to join our growing team. In this role, you will play an essential role in the marketing of our flagship product, IXL, helping to lead and deliver the GTM strategy and execution for both new products/features and updates.
ArtEducationLanguage Learning
Hiring Manager
Gary W.
Responsibilities
Develop and execute go-to-market strategies and marketing plans for new product and feature launches, including messaging, positioning, and project management across multiple releases
Project-manage GTM process for multiple product launches
Write and develop marketing content, including but not limited to: messaging and positioning documents, emails, web copy, print collateral, blog posts, case studies, and more
Develop and execute campaigns to deepen engagement with existing users and creatively reach new customers in collaboration with the Marketing team
Work with colleagues from various teams, including product managers and graphic designers, to coordinate and implement projects from start to finish
Work to ensure seamless communication flows between Product and Marketing, and between Marketing and customer-facing teams
Assist with training our sales and customer-facing teams on product messaging and features so they can effectively communicate with customers
Manage and mentor a team of 3 made up of one marketing associate and two senior marketing associates
Qualification
Required
BA/BS degree
9+ years of brand marketing and/or integrated marketing experience, including 2–3 years managing and motivating high-performing teams
Strategic thinker who can build short- and long-term plans, ask smart questions, and make thoughtful decisions that balance company goals, customer needs, and resources
Strong communicator—both verbal and written—able to collaborate across teams, influence stakeholders, and craft clear, compelling messaging for diverse audiences
Proven operator who gets things done: detail- and deadline-oriented, organized, adaptable, and skilled at managing complex projects and creating efficient workflows
Customer-focused, with deep empathy for educators, parents, and students and the ability to balance business outcomes with user outcomes
Knowledge of, or interest in, education/edtech and the ability to learn quickly
Benefits
+ benefits
Company
IXL Learning
At IXL Learning, we are passionate about improving learning for all.
1001-5000 employees
H1B Sponsorship
IXL Learning has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (31)
2024 (60)
2023 (28)
2022 (17)
2021 (12)
2020 (20)
Funding
Current Stage
Public CompanyTotal Funding
unknown1999-06-03IPO
Leadership Team
Paul Mishkin
CEO
Alicia Laskowski, PHR, SHRM-CP
HR Partner
Recent News
2025-11-14
2025-05-17
Company data provided by crunchbase