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FOX Carolina News · 5 months ago

MEDIA EXECUTIVE (SPANISH) - WHNS

Greenville, SC

Full-time

Onsite

Mid Level

Gray Media is a multimedia company headquartered in Atlanta, Georgia, and they are seeking a Spanish Media Sales Specialist for Telemundo South Carolina. This role involves maximizing television, digital, and OTT revenue through local businesses and agencies, while also serving as a Hispanic media expert and developing strong client relationships.

BroadcastingInternet RadioNewsSports

Responsibilities

Deep knowledge of Hispanic culture, marketplace, audience consumption, and media ad sales

To serve as a Hispanic media expert for the station and conduct joint sales calls with station AEs

To have or develop trusted relationships with Local and Regional agencies and community organizations

Candidates should have the ability to work in a fast-paced environment and manage multiple challenges simultaneously

Work in tandem with Telemundo's National Sales Offices and Gray's corporate Spanish Media Sales leader

Achieve all monthly and quarterly budgets/KPIs set by sales management

Cultivate and maintain an active list of accounts while continuing to develop and close new business prospects for Telemundo South Carolina, Digital & OTT advertising sales

Focus on new business development for yourself as well as assist station AE's

Develop and maintain excellent relationships with clients and agencies by identifying clients' advertising needs and developing customized solutions to meet those needs

Create sales and marketing sponsorship/promotion plans, literature, and advertising proposals for clients

Communicate effectively with sales management to ensure accurate generation of tracking reports regarding pending deals, forecasts, advertisers, contacts, and prospect lists

Work with internal departments to manage account stewardship through the process

Prepares weekly /monthly /annual sales activity reports and keeps client database up to date by recording all activities, transactions, and communications with clients while maintaining an accurate forecast by account at all times

Attend sales meetings, training sessions, client meetings, and promotions

Understand and communicate the resources, products, and capabilities of all Telemundo assets

Bring a high energy level, ambition, intensity, and long-term perspective to be a core part of building something genuinely significant over time

Develop/maintain strong relationships with direct clients and major agencies while establishing a track record of strong partnerships with local, national, and digital sales teams to ensure the sales cycle is well-planned and executed, with alignment around sales strategies and tactics

Maintains collections to keep bad debt to an absolute minimum

Be a hands-on leader, an initiative-taker, resourceful, and able to identify and articulate opportunities for product/process improvement with significant revenue potential

Qualification

Hispanic media salesDigital advertising salesClient relationship managementSales strategy developmentMarket analysisCommunication skillsTeam collaborationProblem-solving