HP · 3 months ago
World Wide Consumer Solution Services Creative Strategy Lead – Performance Marketing
Spring, Texas, United States of America
Full-time
Onsite
Senior Level, Lead/Staff
$130K/yr - $201K/yr
8+ years expHP is seeking an experienced, forward-thinking Marketing Creative Strategy Lead to join their fast-paced Worldwide Consumer Services and Solutions Marketing Team. This role involves developing data-led creative strategies and overseeing the creation of performance marketing campaigns to drive enrollments in HP's services and subscriptions.
ComputerConsumer ElectronicsHardwareIT InfrastructureSoftware
Responsibilities
Performance Marketing Creative Execution: Develop briefs and lead creative agencies to develop WW creative campaign strategies and content development, including but not limited to creative construct development, messaging framework, cross-channel creative leveraging channel best practices, program guidelines and oversight of photography and live-action shoots in partnership with our Agencies
Campaign Management: Manage the creation of all campaign materials, ensuring they align with marketing objectives and brand guidelines. Oversee the campaign budget, ensuring funds are allocated effectively
Performant-focused Strategy: Lead a test-and-learn approach to campaign assets to improve efficiency and performance throughout the campaign duration. Collaborating closely with the media team and agency partners to report key performance metrics, providing actionable insights to optimize creative to drive continued improvement in performance
Drive Go-To-Market Success: Ability to manage complex launch schedules collaborating closely with agency partners and internal stakeholders
Stakeholder Collaboration: Build strong partnerships across product management, product marketing, agency partners and other cross-functional teams to drive seamless execution
Qualification
Required
Bachelor's degree in marketing, Business Administration, or a related field
8+ years of proven experience in Marketing Communications, performance marketing and creative campaign development, ideally within technology or consumer software
Demonstrated success in developing and leading integrated marketing campaigns, launches, and creative
Excellent written and verbal communication, including crafting compelling briefs and presentations
Exceptional cross-functional collaboration and ability to influence stakeholders across various teams and levels
Self-starter mentality, able to manage multiple projects simultaneously in a fast-paced, dynamic environment
Preferred
Experience in marketing consumer mobile applications and/or SaaS products
Familiarity with the printer, PC, or consumer services
Experience in digital performance marketing content creation and management
Benefits
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including;
4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave (US benefits overview [https://hpbenefits.ce.alight.com/])
Company
HP is a manufacturer and seller of personal computers, printers, computer hardwares, and business solutions.
10001+ employees
H1B Sponsorship
HP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (193)
2024 (187)
2023 (190)
2022 (200)
2021 (178)
2020 (183)
Funding
Current Stage
Public CompanyTotal Funding
$5.25BKey Investors
U.S. Department of CommerceBerkshire Hathaway
2025-04-14Post Ipo Debt· $1B
2024-08-27Grant· $50M
2022-04-06Post Ipo Equity· $4.2B
Leadership Team
Alex Paranicas
Senior Director, Corporate Strategy
Andrew Bolwell
Chief Disrupter and Global Head of HP Tech Ventures
Recent News
2026-01-08
2026-01-08
Company data provided by crunchbase