Havenly Brands (Havenly, Interior Define, Burrow, The Citizenry, The Inside, and St. Frank) · 3 months ago
Technical Product Manager: Systems & Automation
Denver, CO
Full-time
Onsite
Mid Level
$75K/yr - $75K/yrHavenly is a company dedicated to revolutionizing marketing technology operations across various home furnishings brands. They are seeking a technically-savvy Product Manager to lead AI and automation initiatives, transforming marketing strategies into intelligent, optimized systems that enhance customer engagement and streamline processes.
ConsumerE-CommerceHome DecorInterior Design
Responsibilities
Champion AI and automation initiatives across all marketing operations, identifying opportunities to leverage machine learning for personalization, predictive analytics, and campaign optimization
Implement intelligent automation workflows that reduce manual work, scale personalization, and enable the marketing team to focus on strategy rather than execution
Drive marketing automation maturity from batch-and-blast to sophisticated AI-driven nurture streams, behavioral triggers, and dynamic personalization at scale
Build and deploy predictive models for customer lifetime value, churn risk, next-best-action, and optimal send time to maximize engagement and revenue
Bridge business strategy and technical execution by translating marketing opportunities into prioritized product features and scalable, automated solutions
Architect customer data flows between CRM, CDP, ESP, analytics platforms, and other marketing systems to create a unified view of the customer
Define and implement marketing operations best practices including list hygiene, deliverability optimization, segmentation strategies, and compliance (GDPR/CAN-SPAM)
Build attribution models and closed-loop reporting to measure true marketing impact and inform data-driven decisions across all brands
Partner with marketing teams to operationalize segmentation strategies, personalization frameworks, and omnichannel orchestration across email, SMS, push, and other channels
Lead cross-functional teams to create delightful customer experiences that drive growth across our owned & operated home furnishings brands
Own and manage a clear, well-groomed product backlog that balances long-term strategic vision with tactical improvements and operational excellence, and ensure that all organizational stakeholders have real-time visibility into these priorities
Work hands-on with designers and engineers to plan, execute, and optimize sprints that deliver measurable impact on marketing performance
Define success metrics and implement systems to track impact, inform decisions, and drive continuous improvement across all marketing programs
Roll up your sleeves to solve complex problems, whether that's diving into technical details, process optimization, or strategic planning
Qualification
Required
Hands-on experience with at least one major marketing automation platform (HubSpot, Braze, Klaviyo, Marketo, etc.)
Understanding of how AI can transform marketing - predictive analytics, intelligent segmentation, content optimization, and automated decision-making
Familiarity with how customer data flows between systems (CRM, CDP, ESP) and why it matters
Experience identifying manual processes that should be automated and the ability to design the solution conceptually
Understanding of deliverability concepts, list health, and engagement metrics
Experience with lifecycle marketing optimization - moving from one-off campaigns to always-on, self-optimizing programs
Understanding of customer journey mapping and multi-touch attribution with emphasis on automated journey optimization
Ability to define marketing technology roadmaps that balance quick automation wins with platform transformation
Experience implementing AI-driven testing frameworks for continuous optimization across channels and campaigns
Knowledge of predictive analytics for forecasting, budget optimization, and resource allocation
Strong communicator who can speak the language of both business stakeholders and technical teams
Highly organized and detail-oriented, able to manage complex backlogs, technical dependencies, and competing priorities across multiple brands
Collaborative leader who builds trust across teams, mentors others, and isn't afraid to make tough decisions when needed
Analytical and data-driven, comfortable leveraging both qualitative insights and quantitative metrics to guide technical and strategic decisions
Preferred
Any coding experience (SQL, Python) - helpful but not essential in the AI era
Experience with API-based integrations - and using AI tools to script or automate
Hands-on experience with AI tools for content creation or analysis
Familiarity with no-code automation platforms (n8n, Zapier, Make, etc.)
Experience with multi-brand marketing operations and centralized automation strategies
Knowledge of retail/e-commerce customer lifecycles and AI-driven personalization
Certification in major marketing platforms and/or AI/ML technologies
Experience migrating between ESPs or implementing CDPs with automation in mind
Understanding of generative AI for content creation and creative optimization
Experience with marketing mix modeling and automated budget allocation
Familiarity with low-code/no-code automation platforms (Zapier, Make, etc.)
Background in building or implementing chatbots and conversational AI for marketing
Benefits
Competitive compensation
Generous PTO
Volunteer days off
Health benefits (Medical, Dental, Vision, Disability)
Company equity
401K with company match
Fertility benefits
Free design services
Furniture discounts
Merchandise credits
Company
Havenly Brands (Havenly, Interior Define, Burrow, The Citizenry, The Inside, and St. Frank)
Open the door to better living. Havenly Brands is on a mission to redefine how people shop for home.
Founded in 2014
51-200 employees
H1B Sponsorship
Havenly Brands (Havenly, Interior Define, Burrow, The Citizenry, The Inside, and St. Frank) has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
Funding
Current Stage
Growth StageTotal Funding
$85.82MKey Investors
Suttona CapitalFoundry GroupBinary Capital
2021-12-22Series Unknown
2021-06-02Series C· $28M
2020-06-04Series Unknown
Leadership Team
Lee Mayer
Co-Founder & CEO
Emily Motayed
Co-Founder
Recent News
2026-01-09
Business Insider
2025-11-03
2025-05-06
Company data provided by crunchbase