GrowthAssistant · 3 months ago
Performance Marketing Manager – Meta & Google Ads
GrowthAssistant is seeking a Performance Marketing Specialist to join their team and support US-based clients. The role involves launching and optimizing paid campaigns across Meta and Google, monitoring performance metrics, and delivering actionable insights to maximize ROI.
AdvertisingRecruitingStaffing AgencyTraining
Responsibilities
Launch, manage, and optimize Meta ad campaigns (including A/B testing of ads and ad sets)
Run and optimize Google Ads campaigns across Search, PMax Shopping, and YouTube
Monitor and analyze campaign performance using ROAS, CTR, CPM, and other KPIs, making data-driven adjustments
Build and maintain reports in Google Sheets/Excel with advanced formulas, pivot tables, graphs, and charts
Troubleshoot and track common challenges in Meta & Google ads campaigns
Test and roll out new ad copy, creatives, and assets for new products or services
Collaborate with marketing teams to collect and organize ad content, assets, and copy
Proactively share insights, recommendations, and performance analysis with clients
Communicate daily with clients via Slack/IM, email, and video calls
Qualification
Required
3+ years of Meta Ads experience (end-to-end campaign management & optimization)
1+ year of Google Ads experience (Search, PMax Shopping, YouTube)
Strong understanding of paid media KPIs (ROAS, CTR, CPM, CPA, etc.)
Proven ability to monitor and adjust budgets across campaigns (daily/weekly/monthly)
Advanced reporting skills in Excel/Google Sheets (trend tracking & real-time reporting)
Excellent English communication skills (written and verbal)
Prior success working with U.S.-based clients
Ability to work PST or overlapping CST/EST hours
Analytical, results-oriented, and detail-focused mindset
Preferred
Agency or multi-brand experience
E-commerce / DTC background
TikTok Ads experience
Benefits
Work From Home
Performance, Attendance, and Referral Bonuses
Paid Holidays and Time Off
Health Card
Company
GrowthAssistant
GrowthAssistant is a staffing agency that recruits and trains professionals to handle marketing tasks and campaigns for businesses.
H1B Sponsorship
GrowthAssistant has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
Funding
Current Stage
Early StageCompany data provided by crunchbase