Criteo · 3 months ago
Vice President, Commerce Go
New York
Full-time
Hybrid
Director/Executive
$260K/yr - $325K/yr
10+ years expCriteo is a leader in commerce media, helping brands, agencies, and publishers create meaningful consumer connections through AI-powered advertising solutions. They are seeking a strategic leader to serve as the Vice President for Commerce Go, responsible for owning revenue targets, driving customer adoption, and influencing the go-to-market strategy. This role requires collaboration with cross-functional teams and a focus on client transition to self-service solutions.
Ad RetargetingAdvertisingCustomer ServiceE-CommerceInternetMarketingNative AdvertisingSalesVideo Advertising
Responsibilities
Lead the commercialization strategy for Commerce Go across North America, working closely with cross-functional partners in Product, R&D, and GTM
Represent the voice of the client on the Commerce Go Steering Committee, influencing product roadmap decisions based on feedback and client needs
Partner with Product Marketing and Enablement to ensure internal and external stakeholders are equipped with the knowledge and tools to drive Go adoption and success
Own the Commerce Go revenue target and develop the sales & growth strategy to exceed it
Work with regional sales teams and global GTM leaders to drive client engagement and transition eligible accounts to self-serve
Track pipeline, forecast revenue, and identify growth levers across customer segments and verticals
Collaborate with sales, customer success, and support teams to ensure operational readiness and a frictionless client onboarding experience
Establish best practices for client engagement, onboarding, and ongoing success with Commerce Go
Build frameworks and dashboards to monitor adoption, retention, and performance KPIs
Serve as a strategic advisor to key clients making the transition to self-service, ensuring strong performance and satisfaction
Identify early adopter success stories and develop case studies to fuel broader adoption
Collaborate with GTM and Marketing to create client-facing messaging and positioning
Represent the self-service business in key forums, including roadmap discussions, commercial reviews, and leadership planning
Influence Criteo’s broader GTM motion through participation in the DACI Go Squad
Act as the bridge between market needs and internal teams, ensuring client priorities are reflected in decision-making
Partner with the Americas Leadership Team to align Commerce Go’s success with Criteo’s regional business strategy
Qualification
Required
10+ years of experience in performance marketing, AdTech, SaaS, or digital media—preferably in user-facing roles with revenue responsibility
Proven success launching or scaling self-service platforms or products in a go-to-market leadership role
Experience driving strategic cross-functional initiatives in matrixed organizations
Familiarity with the needs of modern performance marketers, especially in retail, commerce, or brand categories
Strategic thinker with strong commercial acumen and execution ability
Excellent communicator, storytelling, and influencer who can operate effectively at all levels of the organization, including executive leadership
Entrepreneurial and proactive—comfortable building from scratch and navigating ambiguity
Deeply client-centric, with a passion for translating market insights into outcomes
Curious and proactive in exploring AI tools and automation to drive commercial efficiency, enhance go-to-market scale, and unlock new value for sales and marketing teams
Able to toggle between high-level strategy and detailed execution with ease
Bachelor's degree in Marketing, Business, Strategy, or a related field
Preferred
MBA or equivalent experience preferred
Benefits
Health benefits, wellness perks & mental health support.
Attractive salary, with performance-based rewards and family-friendly policies, plus the potential for equity depending on role and level.
Access to healthcare, dental, and vision insurance.
A 401(k) plan with company match.
Short-term and long-term disability coverage.
Life insurance.
Family forming and wellness benefits.
Flexible Work financial support.
Learning opportunities.
Robust annual leave plan including volunteer time off and summer vacation days.
Company
Criteo
Criteo is a global technology company that serves personalized online display advertisements to consumers on behalf of e-commerce companies.
1001-5000 employees
H1B Sponsorship
Criteo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6)
2024 (12)
2023 (5)
2022 (16)
2021 (10)
2020 (16)
Funding
Current Stage
Public CompanyTotal Funding
$61.03MKey Investors
SoftBank GroupBessemer Venture PartnersIndex Ventures
2013-10-30IPO
2013-09-02Secondary Market
2012-09-25Series D· $40M
Leadership Team
Michael Komasinski
Chief Executive Officer and Board Member
Diarmuid Gill
Chief Technology Officer
Recent News
International Business Times
2025-12-13
2025-12-11
2025-12-06
Company data provided by crunchbase