Club Car · 3 months ago
Commercial & Golf Marketing Manager
Club Car LLC is a company with over 65 years of history in innovation and design, specializing in golf cars and commercial utility vehicles. They are seeking a Commercial & Golf Marketing Manager who will be responsible for developing and executing marketing programs that support B2B verticals, manage events, and ensure brand alignment in all communications and deliverables.
AutomotiveManufacturing
Responsibilities
Collaborate with Marketing, Sales and Product Management team to develop, and execute Club Car Commercial & Golf-centric marketing tactics against business objectives, maximizing return on investment and are aligned with the brand and product’s identity, values, and guidelines
Coordinate Commercial & Golf collateral and material development process, from content capture via photo/video shoots, aiding in the creative process with Creative Services, managing the approval and editing process, uploading finished materials and communicating out to stakeholders
Ensure all Commercial & Golf marketing deliverables and content portals are accurate and adhere to both brand and product guidelines (e.g. B.A.M., StorySlab, Elanders, Brand Store, ImageCube)
Lead all logistics for Commercial & Golf events from concept to measurement, including but not limited to venue selection, F&B, logistics, A/V production, hotel and travel accommodations, invitations & registration process, signage, and pre-event and post-event communication
Directly manage event, hospitality and/or vendors to ensure successful execution of required deliverables
Maintain effective proactive communications to ensure stakeholders are kept informed of event plans and updates
Track, collect, and report metrics, with the goal of analyzing program success metrics, including leads, engagements, and future optimizations and recommendations
Collect and coordinate B2B requests, identifying the process, budget and deliverables needed to deliver against goals
Provide insights and updates related to Commercial & Golf co-op guidelines in collaboration with key stakeholders
Oversee the planning, execution, and administration of Commercial & Golf co-op marketing programs, ensuring compliance with brand, product and co-op guidelines, including ensuring effective use of allocated funds, analyzing and sharing best practices and communicating updates to stakeholders
Facilitate and analyze research, surveys and analysis to guide appropriate messages and points of differentiation
Manages budget and financial process, reconciling invoices and tracking against budget
Qualification
Required
Bachelor's degree in Business Administration, Marketing, Design, or related field
5 years of experience in marketing or product management or business development
At least 2+ years' experience developing and executing events
At least 1+ years' experience in a B2B-focused marketing role or comparable function
Previous experience managing budgets and financial information
Excellent written and verbal communication skills
Ability to work independently with in-person as well as remote managers and peers
Proven self-starter with strong project management skills, able to manage multiple high-priority projects under tight deadlines through strong time-management, communication and organizational skills
Excellent interpersonal skills, adept at working independently and collaboratively with stakeholders, peers and executives
Effective in both virtual and in-person team environments, with the ability to network across functional areas
Can accommodate working as part of a global team
Company
Club Car
Club Car, LLC manufacturers small-wheel, zero-emissions electric vehicles.
Funding
Current Stage
Late StageTotal Funding
unknown2021-04-12Acquired
Leadership Team
Recent News
2025-12-05
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